'Happy Dad' Takes Over California, NELK Boys Officially Debut Hard Seltzer
By Gary Trock on June 14, 2021 at 11:06 PM EDT
The NELK Boys had a busy today on Monday as they officially launched their hard seltzer in multiple stores throughout California, and their fans did not disappoint with showing up in droves and screaming their support for the popular YouTubers.
NELK honchos Kyle Forgeard and Steve Will Do It led the charge for Happy Dad as they hopped in the company-branded Lamborghini and traveled to many of the BevMo locations throughout California to celebrate the launch of their hard seltzer.
"Happy Dad Hard Seltzer is officially on sale in California, both in-store and online. Hard Seltzer enthusiasts can get their hands on this initial limited release at BevMo!, Mission Liquor, and Keg N Bottle and through the GoPuff app," a statement from Happy Dad read.
As for those looking to try the NELK hard seltzer outside of California, a release from the company states:
"Non-California residents who are interested in purchasing Happy Dad will have the chance starting on July 1st when the drink reaches Nevada, Georgia, Massachusetts, New Hampshire, and Florida. Customers in Texas, New Jersey, New York, and Canada can taste the electrolyte-laden gluten-free beverage in August, with more U.S. states following after that."
Co-founded by NELK Boys creator Kyle Forgeard, John Shahidi, and Sam Shahidi, Happy Dad is available in four flavors: Wild Cherry, Lemon-Lime, Pineapple, and Watermelon.
Happy Dad contains electrolytes, is only 100 calories and prides itself on ditching the same skinny can as other hard seltzers, instead opting for a regular beer-sized can.
Celebrities have been out supporting the launch of Happy Dad, including Poo Bear, Foodgod and media mogul, Nik Richie.
