While the volatile value of Bitcoin continues to depend on how Elon Musk is feeling on a particular day, one crypto coin has continued to see a steady climb. Nik Richie has been exploding in popularity on the BitClout platform, and his cryptocurrency, NikCoin, has skyrocketed to above $1,000 per coin!
As we previously reported, Nik, who is the CEO of CelebMagazine, joined up with BitClout, a crypto-based social network that allows users to mint their own coin for others to buy and sell. As more coins are bought, the price goes up and adds more value to the coin and celebrity brand.
Back in April, NikCoin was flirting just below $300 per coin, but today is soaring at $1,110.94 with over 45 coins in circulation.
Nik, who recently appeared on a podcast to talk about authenticity in digital media, credits the success of his coin to constantly being focused on his brand.
“If I start failing as a brand or model or businessperson, then the value of my coin decreases, and it holds me accountable. That’s what gives me motivation,” Nik explained.