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Jennifer Lopez Handles Business In Poolside Bikini

Home / Photos / Jennifer Lopez Handles Business In Poolside Bikini

By Evie Scott on November 3, 2023 at 5:30 PM EDT

Jennifer Lopez mixed business with swimwear as she proved that a bikini-clad social media post always works for bringing in the $$$. The pop singer, 54, continues to run her JLo Beauty brand like a boss, and in this Instagram share, she was definitely upping the Girl Boss vibes.

Showing off her killer figure in a string bikini as she struck a poolside pose this summer, JLo sizzled with her jaw-dropping frame on display. She also made sure to plug products from the brand she founded back in 2021. Looks like "Jenny From The Block" is hotter than ever in her fifties!

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Sizzles In String Bikini

Scroll for the photo. It showed JLo looked downward as she placed both hands on her head and flaunted her insane abs, toned legs, and curvy hips.

Also flashing a little cleavage via her stringy black swimwear, the A-Lister added in an open duster with pops of colorful prints on it, here jazzing up her swimwear. Her bikini totally caught the eye via its gold metallic waist accents, with fans also seeing the singer modeling a heart necklace that drew further attention to her assets.

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Killing The Game At 54

Adding in glam shades and a sunkissed face of makeup, JLo rocked her locks down and straight, also completing her glam via her signature hoop earrings. In a caption, the wife to Ben Affleck let her shoppers know: "@JLo has the secret to swimsuit-ready skin… #JLoBody."

"JLO is the master of the Swimsuit ready skin wow perfection," one fan commented. Lopez regularly tops lists of celebrities defying their age, although when it comes to her body, nobody talks surgery with JLo. The star is known for her grueling workouts, and they're clearly paying off!

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Tight Bodysuit Shows 'Confidence'

In a separate share, JLo Beauty featured its famous founder in an empowering edge, this time showing her in a skintight, black bodysuit.

"For Jennifer, it’s all about confidence — when you feel your best, you look your best. She’s consistent with her skin and body care routines so she can strut her most confident self at all times, making #PowerMoves every single day," a caption read as Lopez flaunted her jaw-dropping legs and hourglass curves.

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Running It Like A Boss

Just this week, JLo was in the news for dropping a new product as JLo Beauty expands. Fans can now shop the Beso Balm Lip-Hydrating Mask.

“It really is the product that you throw in your bag, the one that you keep by your nightstand. Whether I'm putting on my makeup or I've just washed my face and I'm going to bed at night, that's the last thing that goes on. So, after creating the skincare, I was like, ‘We need a great lip balm. That’s what's missing,” Lopez dished to Peopleamid buzz for her latest drop.

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