When most people think about where to buy flowers, a few familiar places usually come to mind: the grocery store, the neighborhood florist, maybe the corner market before a holiday. Jason Draizin wants to add a few more stops to that list.
Jason Draizin Purchases Blooms USA
The MarijuanaDoctors.com CEO recently purchased Blooms USA, a wholesale floral company that has spent more than 30 years distributing fresh-cut flowers to supermarkets and retailers across the country. But Draizin says supermarkets are just the starting point.
“I want flowers in tattoo studios, in liquor stores, in places where nobody has ever thought to put them,” the self-made entrepreneur said in a statement on Tuesday, March 10. “That’s where the opportunity is.”
Draizin says one of the first people he wants to work with is Tatu Panda, the Miami-based artist known for his hyper-realistic micro tattoos and a celebrity roster that includes Marc Anthony, Jake Paul, and Lil Pump.
“Panda co-owns his studio with Matt Zingler, the co-creator of Rolling Loud,” Draizin said. “He’s tattooing some of the biggest names in the world. I want fresh bouquets in that studio every single day, and I want Panda designing the artwork on the hang tags and the wrapping so his clients can bring something special home to the people they love.”
Tattoo Shops, Liquor Stores And More!
The liquor concept follows a similar idea. Draizin pointed to Rare Collects, a boutique store tucked between Wynwood and the Design District that specializes in hard-to-find whiskeys, champagnes, and aged tequilas.
“Rare Collects is a place where a man can act like a man,” Draizin said. “You can drink the highest-end alcohol, smoke the best cigars, and bet on skill-based games that are completely legal. It’s a place where adults are allowed to do adult things. For everything else, there’s a Mastercard and Visa.”
The plan is to pair a Blooms USA bouquet with the purchase of a rare bottle, so when someone picks up an allocated bourbon or a limited-edition champagne, they’re walking out with roses too.
“You’re already buying something special for someone,” Draizin said. “A bouquet makes that moment feel complete.”
Blooms USA sources fresh-cut flowers from a worldwide network of growers and specializes in novelty bouquets featuring everything from peonies and ranunculus to French lavender and tropicals. The company is headquartered in Florida, and if Draizin has his way, tattoo shops and liquor stores are just the beginning.