Rumer Willis is continuing to meltdown Instagram with insane bikini photos, after announcing she is working with her famous family on a new swimwear campaign.
The famous offspring just dropped another mind-blowing picture on social media, where it appears she is on a tropical vacation with her family. In the sexy snaps, Rumer is sporting a tiny brown string bikini, which we are guessing is from the new line she is promoting called, “Andie Swim.”
See The Insane Photos!

In the breathtaking post, Rumer included a zoomed-in shot of herself lounging on the coast, where she flaunted her perfect physique. “My new favorite place 🌊,” Rumer captioned one of the photos from the location. As you can imagine, Rumer’s IG page is flooded with comments about the insane photos — with one saying, “You look stunning Rumer! Hope you’re having an amazing time!” Another added, “Gorgeous, wish I had the confidence to pose like that 🙌 you’re killing it.”
As we reported, Willis started off the week by addressing what she called, “really inappropriate” messages left on her social media after sharing a photo where fans pointed out she looked alarmingly too thin. Rumer addressed the situation, sharing she was “bummed out” over the body shamers who commented on the photos.
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“After the barrage of some really inappropriate comments left on my pic I posted yesterday I was left really bummed cause I was really enjoying the silly pics I took,” she wrote. Adding, “It was a weird angle that even made me feel like I looked smaller than I do in real life.”
She continued, “Even though you may think it’s your job or even your right to leave your unfiltered thoughts or judgments about my body for me and others to read…it’s not, also just to give clarity if I was really struggling with any kind of food issues ( which I’m gratefully not) coming for me in my comments and telling me how I’m too skinny or I need to eat is absolutely not helpful and extremely body shaming.”
Demi Moore’s Daughters Announce Swimwear Deal!

In the following days, Rumer posted a barrage of photos on Instagram of herself, mother Demi Moore, and her sisters sporting the new bikini line. The entire family is stunning, and it appears the negative comments have subsided after their millions of fans rallied behind the women.
Bruce Willis’ daughter made a great point on IG, following the incident, saying, “If you were actually concerned for my health snd [sic] welfare or anyone you think maybe actually struggling, send them a dm and have a private conversation and really ask how they are doing if they would like support instead of posting inflammatory public comments.”
The bottom line, she looks amazing. Period.
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