Kim Kardashian’s Daring Outfit Turns Heads, Fuels More Bianca Censori Comparisons

Kim Kardashian has once again ignited comparisons to Bianca Censori after unveiling SKIMS' latest campaign.

After sharing the promotional images on Tuesday, social media users couldn’t help but point out the striking resemblance between Kim Kardashian and her ex-husband Kanye West’s current wife.

The reality star turned heads in a nude leotard, tights, high heels, and a shimmering pair of fairy wings, all while promoting her brand's new Ultimate Butt Enhancing line.

She captioned the post:

“Five years in the making, our Ultimate butt-enhancing solutions will magically make your dream butt appear (no squats required), courtesy of SKIMS Fairy Butt Mother. Drops Thursday, February 13 at 9AM PT / 12PM ET. Get the SKIMS app for early access to shop.”

Because this drop comes just days after Censori made headlines for her Grammys outfit, fans immediately came after Kardashian for "trying to be Bianca."

“Bianca, is that you?” one follower questioned in the comments section of Kardashian’s Instagram post. Another added, “Looks like Bianca on the red carpet.”

Others echoed similar sentiments, with one user insisting, “I thought this was Bianca Censori,” while another admitted, “I thought that was Bianca.”

"Is Kim trying to be Bianca again?" someone else questioned.

Another wrote, "BC," simply referring to Bianca's initials.

In the campaign video, the television personality and entrepreneur took on the whimsical persona of the “Fairy Butt Mother,” waving a magic wand as she introduced the line’s latest shapewear designed to create the illusion of a “bigger, rounder, perkier” derrière.

The highly anticipated collection officially launches on February 13, just in time for Valentine’s Day. Among the standout pieces is a $78 pair of shorts featuring “soft, built-in butt pads” designed to lift and round “your butt for a perkier shape and adds up to two inches of volume,” according to the brand’s website.

The line also includes a bodysuit with padded shaping for the backside and a push-up bra promising “boob job-worthy lift, shape, and fullness.”

The renewed comparisons come just days after Bianca Censori made headlines at the 2025 Grammys for her jaw-dropping ensemble. Arriving alongside West she initially walked the red carpet draped in a fur coat only to dramatically shed it moments later at his command, revealing a completely sheer dress with no undergarments underneath.

The barely-there look instantly went viral, sparking debate online. While West remained fully clothed in a structured black ensemble, he stood by Censori’s side, closely watching as photographers captured the moment.

A lip-reader analyzing the interaction between the couple claimed to have picked up on an uncomfortable exchange just before the grand reveal. According to the expert, West allegedly instructed her to “start making a scene now” and directed, “drop it behind you and then turn, I got you,” to which Censori reportedly responded, “All right, let’s go.”

With Censori’s increasingly bold fashion choices frequently making headlines, it’s no surprise that Kardashian’s latest look is once again fueling speculation. While some fans see it as mere coincidence, others are convinced the style parallels are no accident.

This isn't the first time Kim Kardashian has faced accusations of mirroring Censori’s style. Back in December, she drew similar comparisons when she posed in a revealing white crop top and matching thong during a nighttime photoshoot in the woods.

At the time, speculation ran rampant that Kardashian, who previously admitted to struggling with her fashion identity post-divorce, may have taken inspiration from the Australian architect’s signature looks. After years of being styled by West himself, she confessed to experiencing “panic attacks” when trying to establish her own aesthetic.

Kim and Kanye got married in May 2014 in a luxurious ceremony in Florence, Italy. Their marriage lasted nearly seven years before Kim filed for divorce in February 2021. The divorce was finalized in November 2022 after a lengthy legal process.

Now, with yet another campaign drawing side-by-side comparisons, fans are left wondering if this is a coincidence or a calculated influence.