Kim Kardashian Does Business In See-Through Underwear

Kim Kardashian sizzled in her sheer undies back in 2022, going #brandambassador for SKIMS while modeling her best-selling merch. In an Instagram photo that's still live on her feed, the 44-year-old flaunted her billionaire curves in a teeny leggings and bra look, and her top was so sheer, she needed her hands to protect her modesty. Ushering in a new drop from her 2019-founded brand, Kim showed off the weight loss she'd made 2022 headlines for, with the September snapshot displaying her curves and incredibly toned abs. Fans have left the post over 2.5 million likes.

Scroll for the photo. Posing from a carpeted floor and near swanky backlighting, Kim wowed in a black underwire bra as she went completely sheer. Rocking her gauze-like fabrics and highlighting her cleavage, the reality star placed both hands over her chest, staying safe but making sure to flaunt her product's see-through offerings.

Going high-waisted in a sculpting pair of black leggings, Kim drew the eye to her 24-inch waist, flaunting her shredded abs and the world-famous curves she's so known for.

Rocking platinum-blonde locks worn down, Kim kept glam with her signature nude makeup finish, sporting a lined lip and contour as she showed off her slimmed-down face. The gallery included other SKIMS looks, not limited to a traditional bralette, sculpting crop top, and black satin bra look.

In a caption, Kim told her fans: "SKIMS Bras launch on Tuesday, September 27 at 9AM PT only on SKIMS.COM." Celebrity likes were left by sister Kylie Jenner, mom Kris Jenner, and supermodel Emily Ratajkowski. This wouldn't be the first revealing SKIMS promo from Kim. In fact, her tube dress look from this summer is likely still turning heads.

Tagging SKIMS in this June share, Kim showed off her late-night curves in a teeny bodycon minidress in white. Going strapless and braless as she tugged up her dress, the mom of four posed by a vehicle, showing off perspex heels as she elongated her toned legs. Fans rushed to comment, although many mocked Kim, alleging that her merch gives off cheap vibes. One user even likened SKIMS to budget clothing retailer SHEIN.

Speaking to Harper's Bazaar about her shapewear and clothing line, Kim revealed:

"When I said I wanted seamless shapewear, everyone looked and thought that I was crazy. The thing that always bothered me [with other brands] was that there would be a seam up the front. You would have this really tight dress and then see this seam, defeating the purpose of wearing something that is supposed to look like there is nothing underneath." SKIMS is also popular for its SKIMS Swim range, for which online buzz can be Yeezy-level.