Savannah Chrisley The Next Kylie Jenner? Makeup Sells Out
By Rebecca Cukier on April 22, 2021 at 5:58 AM EDT
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Kylie Jenner had better watch her back because Savannah Chrisley is also playing Lip Kit game. The 23-year-old "Chrisley Knows Best" star, equal in age to not-quite-billionaire and Kylie Cosmetics CEO Kylie, has been experiencing massive success with her December 2020-launched SASSY by Savannah cosmetics line, with the Southern Belle even getting told her $12 Lip Kits are better than E! star Kylie's ones. Savannah, who promised her line would drop in time for Christmas 2020, is now struggling to re-stock. Check it out below.
KylieJenner/Instagram
Scroll for photos. Savannah, who has just released a new SASSY drop and is currently enjoying a Kardashian-style luxury vacation in The Bahamas, launched her brand to offer a $14 Eye Kit and the sellout $22 Full Face Palette alongside the Lip Kits. Within weeks of the launch, the daughter to 52-year-old Todd Chrisley was reporting "insane" numbers of sales to her 2.2 million followers.
Savannah, who has made her brand $ not $$$, has even explained why she went for a smart buck price.
SavannahChrisley/Instagram
Posting one month before the launch last year, Savannah wrote: "I was tired of spending a fortune on makeup! Completely unnecessary and unrealistic," adding:
"Growing up...I had a girl look at me and say, “it’s easy to be pretty if you have money.” That stuck with me...and honestly...it hurt my heart. I wanted to create a line that was attainable for all! I want you to look at Sassy and say...I CAN HAVE THIS! Instead of, “I wish I could have this.”
SavannahChrisley/Instagram
Savannah's brand, now employing its "Stay SASSY" hashtag, comes with fun shades including Nashville Nights, with the blonde's website largely showing five-star reviews. Savannah has even been using mom Julie Chrisley as a model to show her makeup tutorial skills, with Savannah's website saying her aim is to "empower" women through makeup. The South Beach Diet face, recently slammed for allegedly flaunting her wealth while on vacation, has a way to go before earning the $590 million Kylie raked in over 2020 - she's on the way, though. More photos below.
KylieJenner/Instagram
In 2020, Kylie Jenner lashed out at Forbes for an article entitled "Inside Kylie Jenner's Web of Lies." The iconic magazine stripped the star of her world's youngest self-made billionaire title as it alleged she'd inflated sales of her 2015-founded Kylie Cosmetics brand, but it looks like the youngest KarJenner is having the last laugh. Last year, Kylie topped celebrity earnings with her $590 million, bringing in far more than the next highest-earner, rapper Kanye West with his $170 million.
Scroll for Savannah's stunning bikini body - one that dad Todd had thoughts over.
