Ashley Alexiss Battles 'Chilly Months' In Wet Bikini

Ashley Alexiss was determined to get her fans in summer mode, even if it was the middle of December back in 2022. The model and swimwear designer, 33, featured on her Shop Alexiss brand's Instagram to promote her best-selling merch, and it was a wowing snap. Posing from a hot tub-style pool and thinking back to a sunny vacation she's enjoyed, Ashley stunned the camera in a soaking-wet bikini as she highlighted her curves, also showing off her business brains as she worked a caption getting fans to stock their carts. Ashley founded Shop Alexiss in 2014. The size-inclusive brand is now adored and continues to fly its #BeautyIsNotASize motto.

Showing off her hourglass curves as she enjoyed a still-water pool backed by terrace greenery and a gazebo, Ashley oozed confidence as she modeled a plunging, skintight two-piece in a deep shade of blue. Catching the eye with her snatched waistline and the "thick thighs" she's so often joked about, the Boston native posed thigh-deep in water, sending the camera a neutral, but confident, expression.

Rocking her blonde locks down and a little damp, Ashley also showcased her high cheekbones and plump pout as she glammed up with warming, matte makeup, plus a gorgeous rosy lip.

In a caption, Shop Alexiss wrote: "During these chilly months, go on that tropical dream vacation you've been thinking about and bring your Alexiss Swimwear!??."

Fans were quick to gush over the snap. "You are so beautiful???," one user replied. "Is this a new color? I love it," another asked.

Not long before her wintry share, Ashley soaked up the sun from bobbing waters as she kneeled from a boat and modeled a super-cute, mismatched bikini. Going neon and tie-dye in a multicolor bikini top that showed off her cleavage, the stunner added in skimpy, stringy black bottoms as she smiled, also rocking statement shades.

Flashing her belly piercing as she celebrated her day out on the water, Ashley told fans: "Small business Saturday :) All weekend enjoy 25% off our entire collection with code: GOODVIBESONLY ? www.shopAlexiss.com." Ashley has opened up about Shop Alexiss, saying that she wanted to fill a "gap in the market."

Speaking to SI Swim, Ashley outlined: "I didn’t make it for just small women or curvy women, I made it for ALL women because beauty is not a size! Creating premium swimwear based off of everything I was unhappy with in the industry, and helping women find the confidence they deserve, has been one of the most rewarding things I’ve ever done."

Ashley joins fellow celebrities including Emily Ratajkowski, Kim Kardashian, Kylie Jenner, and Demi Moore in the swimwear space.