Alicia Keys & Swizz Beatz at the 2021 MTV Video Music Awards

Alicia Keys Trademarks 'Alicia Teas' For New Beverage Business!

Home / Top Stories / Alicia Keys Trademarks 'Alicia Teas' For New Beverage Business!

By Afouda Bamidele on September 25, 2023 at 9:41 AM EDT

Nearly four years after her husband, Swizz Beatz, gifted her a tea line, Alicia Keys is finally doing something with it.

The acclaimed singer and songwriter is said to have recently filed a trademark for the brand, 'Alicia Teas,' through her parent company. While fans await the next phase of this project, keep reading to find out what we currently know.

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Alicia Keys Has Taken The First Step Toward Cementing Her Name In The Tea World

Alicia had double reason to celebrate in 2020 when she not only hosted the 2020 Grammy Awards for the second time but also got a special birthday gift from Swizz. The gift, as it turned out, was a tea line named 'Alicia's Teas,' which drew laughs from the renowned many observers at the time.

Now, over three years later, TMZ has reported that the "No One" hitmaker, through her company, AK Worldwide, submitted an application to secure the rights to the name. The update is a sign of her entry into the world of tea products, meaning that her husband's joke that the product would be retailed through Starbucks might be manifesting pretty soon.

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Alicia Keys at the 2019 Billboard Women in Music Event - Los Angeles
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Even without having all the details of the trademark filing, fans have already begun imagining that the Columbia University alum would infuse her authenticity in her latest business venture. At the same time, others are stuck on calculating just how much money the Keep a Child Alive co-founder will rake in and what her 2023 net worth will look like.

As it stands, Alicia has already built a sizable fortune for herself, establishing numerous endorsements and brand partnerships throughout her career. So far, she has been associated with American Express since 2007 and has her own skincare and beauty line called "Keys Soulcare" in collaboration with e.l.f. Beauty.

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The "Smokin' Aces" actress has also made money through her popular Allstate commercials, even though the exact amount she was paid remains publicly unknown. However, as Parade noted, the brand's previous spokesperson Dennis Haysbert earned an estimated $3 million to $4 million for his role with them.

Thus, one can only imagine what the 42-year-old made from the largest publicly traded property casualty insurance company in the United States, thanks to her star power. Additionally, Alicia's appearance as a coach on "The Voice" earned some big bucks, bringing in an impressive $8 million per season. 

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Since she participated as a coach on seasons 11, 12, and 14, her gains totaled approximately $24 million (so far). As for her musical performances, Alicia's earnings per show on her tours can vary based on the location and venue.

Alicia Keys serenades husband Swizz Beatz on his 45th birthday
Instagram | Alicia Keys
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For headlining performances at specific venues like Los Angeles' Staples Center — now known as Arena, ticket grosses have exceeded the $1 million mark. However, it's worth noting that this total revenue has to be shared among various parties, including Alicia Keys herself, her tour crew, venue staff, opening acts, and ticket brokers, to name a few.

The 'Girl On Fire' Singer Lauded Swizz Beatz's 'Transformative' Powers

Earlier this month when Swizz turned 45, his wife had turned on her celebratory side and honored him on Instagram. As observed by The Blast, the "My Boo" singer had kicked off festivities on a high note, uploading a series of images featuring her and the celebrant alongside a sweet promise to remain with him forever. 

In the images, the couple posed in multiple settings, including their driveway, between two luxury sports cars, and in front of their mansion. While one slide captured them holding wine glasses and smiling at the camera, another featured the music producer affectionately kissing his wife's forehead while hugging her from behind.

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For the special photo session, the "If I Ain't Got You" musician wore a short blue and orange patterned dress, accessorized with stylish jewelry and orange slides, while her husband paired a brown suit with matching pants, a black undershirt and black shoes. In the caption, Alicia wrote:

"Happy Born Day to the one whose sun I orbit!! There's nothing we can't do. This year is going to be transformative! You are absolutely out of this world!‼️???? Forever yours, and forever by your side!"

The post immediately caught the eyes of fans and celebs alike, receiving almost 500k likes since going live on September 14.

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