Sommer Ray shared another set of pictures on Instagram.
She posted several professionally-taken snaps featuring her cap.
Sommer rocked full makeup and a wavy hairstyle for the occasion.
Her skin looked glowing in the shots, thanks to the studio lights.
Sommer’s outfit proved to be a distraction to fans.
A fan wrote, “This is a Hat ad?? That's why we love you.”
Meanwhile, another one told Sommer: “Didn’t even know she was wearing a hat till I read the caption.”
The new share racked up over 1 million likes.
In an interview, Sommer admitted that she’s “kind of picky” when it comes to collaborations with her brand, focusing only on “something that I truly believe in and that I’m passionate about.”