Hilaria Baldwin turned 39 on January 6.

She has been married to actor Alec Baldwin since 2012.

The couple shares seven children together.

For her birthday, Alec had an unusual request from his fans.

He asked them all to follow Hilaria’s Instagram account.

He said he was trying to get her account to one million followers for her birthday.

The backlash was swift, especially when Alec made a video showing their 9-year-old daughter begging for followers.

“One million followers is what’s important on a birthday?? Give me a break,” one fan commented.

Other fans asked why he didn’t just ask for donations to a charity that was important to her.