Keith Jackson, almost without question the most famous announcer in college football history, died on Friday night. He was 89.
Todd Harris of NBC Sports shared the news on Twitter, writing, “The voice of college football and so much more has left us. My mentor and dear friend, Keith Jackson passed last night surrounded by his family. Truly one of the greats in the broadcasting industry. I am grateful for my time with a true legend. Thank you for the lessons KJ.”
Jackson spent 50 years calling college football and is crediting with nicknaming the Rose Bowl “The Granddaddy of Them All” and Michigan’s stadium “The Big House.”
Jackson’s final game was the 2006 Rose Bowl, which saw the Texas Longhorns defeat the USC Trojans in one of the most thrilling college football games ever played.
Not long after news of his passing broke, many took to social media to pay their condolences.
Just heard the news that everyone’s favorite CFB broadcaster Keith Jackson passed away last night. Can close my eyes and think of so many of his special calls. Thank you Keith for all the memories and the grace in which you provided them. RIP Keith. 🙏🏼 #GOAT
— Kirk Herbstreit (@KirkHerbstreit) January 13, 2018
Incredibly saddened to hear the loss of a broadcasting legend, the voice of college football across the Country, and WSU Cougar great, Keith Jackson. His impact will live on forever. #RIP #GoCougs pic.twitter.com/iROnEOWOcZ
— WSU Cougar Football (@wsucougfb) January 13, 2018
RIP to a broadcasting legend.. No voice will ever sound and feel more like college football than Keith Jackson’s. https://t.co/HzcQwOFAw7
— Bruce Feldman (@BruceFeldmanCFB) January 13, 2018
Keith Jackson was the voice of college football. Rest In Peace my friend 🙏🏼 pic.twitter.com/2YcAaRKoan
— Marcus Allen (@MarcusAllenHOF) January 13, 2018
THE voice of college football and one of the most iconic voices of all time, RIP Keith Jackson. Thank you for all of the incredible Saturday’s.
— JJ Watt (@JJWatt) January 13, 2018
We, too, are saddened to hear of this. One of the greatest to ever do it. https://t.co/VlbRw8n1DM
— Michigan Athletics (@UMichAthletics) January 13, 2018