If you know anything about Victoria Beckham, you know she'd never be caught dead donning pajamas in public. Yet, remarkably, she took to the streets of Manhattan in her jammies.
While shopping in NYC, Posh rocked slouchy pink plaid PJs ... with heels, duh.
The fashion designer is just the latest celebrity making sleepwear-in-public totally acceptable. And for that, perhaps, they deserve a collective Nobel prize?
It's not just a trend for the ladies. Jared Leto recently had lunch in West Hollywood wearing a mishmash of loungewear.
The 30 Seconds to Mars frontman looked a bit more on the, um, relaxed end of the comfort spectrum. For a more sophisticated take on the trend, see Zendaya.
At the Teen Choice Awards, Zendaya walked the carpet in sequin striped pajamas from high-end UK label Ashish. Paired with glowing skin, soft curls, and strappy heels, the songstress managed to amp up the style to something flawlessly chic.
Demi Lovato opted for a sexier version with a plunging blue "Baja East" satin blazer and pants. The star could easily go from a swanky dinner to a cozy bed in this look. A concept we can all get behind.
Move over, athleisure. Your time is done, bodycon. Beat it, jeans. This shall be the season of jammies.