Jay-Z’s birthday celebration is at the center of a nasty battle over a special edition Cognac.
According to court documents obtained by The Blast, a company named Benard Creative has filed suit against D’Usse Spirits aka Bacardi U.S.A., Inc.
Benard is a marketing firm who “specializes in developing brand and design strategies for luxury brands.”
They say Bacardi, who distributes alcoholic beverages, hired their company to provide marketing services for its cognac product to promote the 50th birthday of music mogul Jay-Z, which went down in December 2019.
Benard was to create a design and advertising campaign for a limited bottle of the D’USSE XXXO Cognac, along with a high-end bottle design.