Britney Spears is dipping her well-manicured toes in fashion as the new face of KENZO.
The superstar announced the partnership today via Instagram saying she’s “so excited” about her collection with the fashion brand.
Brit Brit’s La Collection Memento No2 features lots and lots and LOTS of denim for both women and men. There are denim jeans (obviously), denim hats, denim kimonos, denim jackets, denim overalls … the list goes on and on.
Capturing the happy, sunny feels you get when you listen to any Britney Spears song, there are also bright sexy styles and summery florals.
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BRITNEY SPEARS is the new face of @kenzo! The Queen of Pop was photographed by @therealpeterlindbergh for the new @kenzo campaign, featuring the iconic Bamboo Tiger print. Discover the campaign on KENZO.com. @britneyspears @kenzo #KenzoLovesBritney #KENZO #CollectionMemento2
The collection isn’t exactly what one would call affordable … but can you really put a price on getting a little closer to Britney freaking Spears? The Bamboo Tiger t-shirt rings in at $160.00 and a limited edition denim trench coat may give shoppers sticker shock at $995.00. You can see the whole thing here.
It’s been a minute since the Queen of Pop delved into the style world. Not since her early 2000s run with Candies, and later Candies for Kohls collection, has the “Baby One More Time” singer hit us with a fashion line.
Actually, picturing these KENZO looks with some old-school Britney Candies might be the stuff dreams are made of.
This is us, watching our paychecks fly away 👉 🙋♀️💸