Iconic Designer Jeff Hamilton Creates Exclusive Prize For NBA All-Star 3-Point Champion

Iconic designer Jeff Hamilton is bringing high-fashion energy to the court during this weekend’s NBA All-Star Weekend. His one-of-a-kind custom jacket, created for the 3-Point Contest winner, was designed exclusively in a partnership with State Farm. The jacket draws inspiration from “the 3” - the 3-point line, the All-Star stage, and the power of the assist - blending sports culture with bold, statement-making fashion. 

Known for his legendary designs, Hamilton’s latest collaboration celebrates the artistry of the game while turning a major basketball moment into a fashion-forward victory.

Jeff Hamilton had some time ahead of the start of NBA All-Star Weekend to sit down with The Blast to share some insight into his partnership with State Farm, the jacket design, and his love for the game. 

Hamilton, a legendary fashion designer renowned for his bold, handcrafted leather jackets that fuse sports, pop culture, and luxury style, rose to fame in the 80s and hasn’t slowed down one little bit.

Known for creating statement pieces worn by celebrities, athletes, and collectors, including championship jackets celebrating major sports moments, his high-profile collaborations and distinctive designs have helped to shape modern streetwear.

"My biggest dream in life was to become an accountant and that took a turn. I grew up as a math guy and a physics guy, and I always loved fashion," Hamilton told The Blast exclusively. "I had no experience in fashion. One thing led to another, and I started buying and selling from different stores and just chose the concept of licensing and became the first licensee of a jeans company."

That jeans company - Guess Jeans. At that time, Guess Jeans only made clothing for women, so Hamilton approached about acquiring the license to use the name Guess to create a clothing line for men. From there, he began creating leather jackets and ultimately designed jackets for many celebrities and sports figures.

Hamilton shared that he's always been a big basketball fan, so when the partnership with State Farm for the NBA All-Star Weekend came about, it felt like the perfect fit.

"To do something with State Farm, which is for me one of the most iconic brands in the world, but especially in America, and being able to have it associated with the NBA, I think it's like both of us paving the way to try to create the first jacket ever worn by a champion of three points," Hamilton said. "The same way I did that in 91 when I made the first championship jacket for Michael Jordan when he won a championship."

Hamilton shared that the elements of the jacket were given to him and with State Farms approvals, he was able to create a story that "the DNA that looked like a State Farm jacket but also looked like a Jeff Hamilton jacket."

Kristyn Cook, State Farm CMO, shared some insight into the partnership with the 3-Point Contest.

"The 3-Point Contest represents the ultimate test of precision, skill, and consistency under pressure. Owning this stage lets us celebrate the discipline required to perform at a championship level," Cook said. "It's the same mindset we take in our 'With the Assist' platform, ensuring that our presence on game day translates into tangible support for our customers and neighbors every day."

Hamilton shared more information about the jacket and the thought process behind the design.

"It had the skyline of Los Angeles. It had an element of basketball. It had obviously the 3-point NBA All-Star 2026 contest," he said. "Tried to blend in everything like the same way a chef - you give him all the ingredients, and he's able to go out and do his cooking. That's kind of what I do with my jacket, considering myself an artist. If I was an artist, my jacket is my canvas because I am able to tell a story."

Hamilton said that "every jacket has a story to tell" and that he's able to "express" himself in the details. And even after doing this for 45 years, he still feels "passionate every morning" knowing that he's going to be designing something.

Hamilton was excited about attending NBA All-Star 2026 and told The Blast he's been to more than 25 in his lifetime.

"I revert to the little kid that I am, you know, that I am still fascinated to see all the players which are all my friends. And my heart beats extra when I see some of the players and being able to say hello to them and hug them. It's just a great moment to see," he said. "The competition itself is exciting."

He said he's excited for it all - the 3-Point Contest, Slam Dunk Competition, and of course, the games.

"It's just great to see such a group of talent all on the same floor together," he added. "And it's just an amazing moment."

And the winner of the 2026 State Farm NBA 3-Point Contest title is NBA star Damian Lillard!

The NBA shared in an IG post, "Dame Time… three times [three trophy emojis] @damianlillard has now won the @statefarm NBA 3-Point Contest three times in his career, joining Larry Bird and Craig Hodges as the only players to do so!"

Dame is now the owner of the special Jeff Hamilton State Farm jacket! Congrats, Dame!