Unrivaled Levels Up: Women’s Hoops League Scores $340M Valuation
By Melanie VanDerveer on September 9, 2025 at 3:30 PM EDT
“The future is Unrivaled.” And that rings more and more true as the second season of the new women's basketball league approaches.
Unrivaled presented by Samsung Galaxy has closed its oversubscribed Series B investment round led by Bessemer Venture Partners, with Serena Ventures joining the roster of notable backers. Warner Bros. Discovery and Alex Morgan’s Trybe Ventures also returned as investors, reinforcing their belief in the league’s vision.
The latest funding pushes Unrivaled’s valuation to $340 million, a landmark achievement for a league that launched only a year ago, and a clear signal of its growing impact on the women’s sports landscape.
Unrivaled Closes Series B Round Reaching $340 Million Valuation
The professional women's basketball league was founded in 2023 by WNBA players Napheesa Collier and Breanna Stewart. The new league, played during the WNBA's offseason, was created from a shared vision to empower athletes and keep players in the states rather than travel overseas to play. With Unrivaled's valuation continually rising, the players benefit directly.
On Monday, Unrivaled presented by Samsung Galaxy announced that they are closing its oversubscribed Series B investment round. Investors who joined this round include Warner Bros. Discovery, Alex Morgan's Trybe Ventures, and Serena Ventures, founded by tennis great Serena Williams.
These investments pushed Unrivaled to being valued at $340 million!
'Unrivaled Is In An Unprecedented Position For A New Sports League'
"We're continuing to align with partners who elevate our league and accelerate our strategic growth. With Bessemer Venture Partners leading this round, Unrivaled is in an unprecedented position for a new sports league," Unrivaled President Alex Bazzell said, according to a press release sent to The Blast.
"Bessemer's world-class leadership, combined with the collective influence of our entire investor group, amplifies our mission and pushes the industry forward. This rise in Unrivaled's valuation reflects investor confidence and proves that athlete-driven models can thrive at the highest levels of business."
According to ESPN, Bazzell also said, "Because we outperformed our revenue expectations in season one by almost doubling it, it allows us to move a bit quicker. It's become a three-year roadmap [instead of five]. In year two, we are really going to double down on the athletes."
Some funds will be used to increase the venue space in Miami, adding 15,000 square feet for player facilities, including a second practice court and 150 seats to the game arena. The average salary of players will stay at six figures, and players all receive equity depending on contracts negotiations.
Who Invested In Unrivaled So Far?
Unrivaled's Series B Round also included investments from Next Legacy Partners, Sam Rapoport (award-winning sports executive), Trae Young (Atlanta Hawks), Darryll J. Pines (University of Maryland President) and Sylvia Pines, Franz Wagner (Orlando Magic), and Moritz Wagner (Orlando Magic).
"At Bessemer, we've had the privilege of backing many category-defining companies, and we believe Unrivaled is building the next great sports league," Caty Rea, Vice President at Bessemer Venture Partners said, according to a press release sent to The Blast. "What impressed us most is the league's outstanding business performance - achieving both rapid growth and impressive unit economics in its first year of operations - alongside its focus on both athlete advocacy and extraordinary fan engagement. We're thrilled to partner with Unrivaled to take the league to the next level."
Investors from last year include Giannis Antetokounmpo, Steph Curry, Carmelo Anthony, Coco Gauff, Billie Jean King, Ashton Kutcher, Michael and Nicole Phelps, Dawn Staley, Wanda and Alex Sykes, JuJu Watkins and many others.
The First Season Was A Huge Success
During the league's first season, they made approximately $30 million in revenue, which exceeded what league officials originally projected.
Unrivaled scored many brand sponsorships including Sephora, Under Armour, Ally Financial, Miller Lite, State Farm, Ticketmaster, Samsung Galaxy, Mediapro North America, Sprite, TNT Sports, and BODYARMOR Sports Drink.
It's been reported that ticket and merchandise sales were strong throughout the first season. Unrivaled averaged more than 220,000 viewers on TNT and truTV. The championship game between Rose and Vinyl had 364,000 viewers!
New Merch Recently Dropped!
The league's new merch dropped on September 2, and fans were there for it.
The new line includes hoodies, jackets, shorts, sweatpants, shirts, and a weekender bag. Unrivaled announced the new merch line with the Class of 2025 on social media.
Included in the Class of 2025 - Azzi Fudd, Hannah Hidalgo, Flau'jae Johson, Lauren Betts, JuJu Watkins, Sarah Strong, Madison Booker, Sienna Betts, MiLaysia Fulwiley, Ta'Niya Latson, Audi Crooks, Olivia Miles, Kiki Rice, and Syla Swords.
"THE FUTURE IS UNRIVALED. THOSE ARE OUR GIRLSS," one fan wrote in the comments of an IG post. "Bright future," another said. One other simply said what many are thinking, "Can't wait."
