Benny Blanco Slammed Over Blueberries As Fans Call Him Out Online

Benny Blanco is facing major backlash after posting a TikTok video of himself eating a $200 box of luxury blueberries. The 37-year-old music producer and Selena Gomez’s fiancé shared the clip on Friday, showing off the oversized fruit, which came individually packaged in an extravagant box. While Blanco marveled at the “biggest blueberries [he’s] ever seen” and called them “delicious,” fans flooded the comments, accusing him of being “tone-deaf” for flaunting such an indulgence at a time when grocery prices are skyrocketing and many are struggling to afford basic necessities.

On Friday, the 37-year-old songwriter posted a clip of himself opening a luxury box of blueberries, with each piece of fruit individually placed in a spot in the box. Blanco, who is engaged to Selena Gomez, couldn’t hide his excitement over the pricey treat.

“It’s like a f-cking meal,” he said as he bit into one of the massive berries. “They’re f-cking huge. They’re delicious.” He went on to marvel at the price tag, telling followers, “I think the box said they’re like $200. That’s crazy.”

Blanco added that the fruit was sent to him as a gift, but that didn’t stop fans from piling into the comments with criticism.

While Blanco clearly enjoyed the gourmet berries, many viewers slammed the video as out of touch during a time when grocery prices are crushing families.

“Why do the rich get all the PR packages and stuff… also most people endorsing things are getting to be so tone deaf…. We are out here, can’t pay for groceries anymore….” one comment read as someone else chimed in, "Sir we’re not rich enough to relate to this."

“Meanwhile, people can’t afford life, but here we are watching a rich dude eat $200 blueberries. Like how is this real life?” another disappointed user said.

Meanwhile, someone else (half) joked, "$200?!!! Here I gusped at $7.06 for my Cotton Candy grapes last week."

The blueberry video isn’t the first time Blanco’s food content has gone viral. The hitmaker has built a steady following on TikTok and Instagram by sharing everything from cooking recipes and dinner party tips to celebrity collaborations and quirky food reviews. His videos often balance humor with a love of food, though not all have been received without criticism, like his polarizing review of Jollibee, which also stirred debate online.

Blanco even turned his passion for food into print with the release of his cookbook "Open Wide: A Cookbook for Friends," which highlights communal cooking, playful recipes, and the joy of entertaining. Between the kitchen and the studio, Blanco has positioned himself as much a food personality as a chart-topping producer.

Blanco’s love of food isn’t just for his fans, it extends to his relationship with Selena Gomez, too. Featured in PEOPLE’s Sexiest Man Alive issue, the producer revealed that he actually learned to recreate one of his fiancée’s favorite indulgences from Taco Bell.

“Even if you’re terrible at cooking, [your partner will] like it because you did it,” he said. “Ask your partner what they want to eat. Don’t try to cook them what you want to eat. If you don’t know how to cook it, learn it.”

For Gomez, that meant Taco Bell meat. “I’ve practiced a lot, and I think it’s pretty indistinguishable now if you put them side by side,” Blanco admitted. “There’s so many things you have to do. Part of the meat is kind of blended. It’s disgusting, but it’s delicious. I do it all from scratch.”

Beyond his viral food content, Benny Blanco has also been making headlines for his relationship with Selena Gomez. The music producer, whose full name is Benjamin Joseph Levin, proposed to the pop star in December after nearly a year of dating.

So far, though, the couple hasn’t had time to plan their big day due to their busy schedules. The 37-year-old has been working on a new book, while Gomez has been balancing acting, music, and her Rare Beauty empire.

Despite the whirlwind, Blanco said the pair is excited to carve out time soon.