Kim Kardashian Does Business In String Bikini While Nearly Popping Out

Kim Kardashian is dropping jaws as she models her brand-new merchandise on Instagram. The reality star, 44, is fresh from dropping her Cavalli x SKIMS swimwear collab, and her feed is full of bikini photos right now. Posting over the weekend, Kim stripped down to a stylish, printed bikini and matching sarong, adding a coordinating headscarf while sending out lazy Italian summer vibes. Ditching her brunette locks for a curled bob, Kim channeled retro themes as she snapped selfies, earning over 400,000 likes. The collab dropped on June 27, with the pre-drop campaign making headlines for featuring Kim's mom, Kris Jenner.

Scroll for the photos. Flaunting her world-famous figure in three mirror selfies on Saturday, Kim displayed her ample assets and 24-inch waist, sending out BTS dressing room vibes in her classy swimwear.

Modeling a pale blue bikini with pops of embellished pink from leaf and floral designs, the billionaire dropped jaws with her sculpted abs, holding her phone in one hand while teasing her killer hips. Adding a cover-up skirt in the same fabrics, Kim also wore a bandana-style scarf that covered most of her blonde hair, completing her look with a pale pink manicure.

Looking sassy and confident as she gazed into her phone, Kim sported a heavy face of matte makeup, with plenty of bronzer and contour accentuating her features. In a swipe right, she was joined by "momager" Kris, who wore a plunging dress and open kimono robe in the same prints. Here, Kim had switched to a bandeau bikini version of the look, although she returned to her OG two-piece for her final, close-up slide. In a caption, the TV star wrote: "Cavalli x Skims."

Celebrity likes were left by sister Khloe Kardashian, supermodel Hailey Bieber, and singer Noah Cyrus.

Kim Kardashian took a break from promoting her collab over the weekend as she celebrated sister Khloe Kardashian's 41st birthday.

Sharing ocean snaps that also included 46-year-old Kourtney Kardashian, the mom of four wowed in a plunging bikini, posing from shallow waters as she gushed over the Good American founder. "Happy Birthday Queen Kokes! There is no one like you @khloekardashian… the way you live your life, the way you are the best mom. You make it all look so easy and fun and make time for all of us," she wrote.

Kim Kardashian added: "I love doing life with you and can’t wait to see what this life will bring this next year because you deserve it all! I love you forever and ever!"

Most recently, Kim has been in Venice for Amazon boss Jeff Bezos' wedding to Lauren Sanchez. "Ciao," she captioned this canal selfie.