Matthew And Camila McConaughey’s Pants-Less Game Day Gets Fans Buzzing (And Buzzed)

Matthew and Camila McConaughey are mixing passion, playfulness, and premium tequila in their latest campaign for Pantalones Organic Tequila, pants not required.

The Austin-based couple, who co-founded the organic tequila brand, star in a new commercial airing during an upcoming Austin FC match, where their brand is now the official tequila sponsor of the Major League Soccer team.

True to the spirit of their tequila's cheeky name ("Pantalones" means pants in Spanish), Matthew and Camila McConaughey boldly appear without pants as they strut onto the field, cocktails in hand, ready to cheer on their hometown team.

The lighthearted spot shows Matthew and Camila prepping for a high-stakes game day.

With all the intensity of a locker room "huddle," the couple suddenly ditches the pretense, along with their pants, and make their grand entrance into the stadium in their signature bare-legged style.

The final shot sees them in the middle of the field, holding a freshly made Pantalones Organic Tequila cocktail and flashing proud, tequila-fueled grins.

In one of the most unforgettable visuals from the campaign, Matthew McConaughey kicks things up a notch, literally, by taking a shot on goal without pants.

Sporting an Austin FC jersey and soccer cleats (and not much else), the Oscar-winning actor winds up for a kick while wife Camila Alves McConaughey plays goalie, fully dressed but clearly in on the fun.

With the brand's tequila prominently featured on the LED boards behind them and the stadium completely empty, the moment perfectly captures the campaign's irreverent vibe, because when the tequila's this smooth, who needs trousers?

The campaign celebrates the brand's recent milestone of becoming the number one selling tequila at Q2 Stadium, home of Austin FC.

Austin FC is gaining serious momentum at a crucial point in the season, coming off a commanding 2-0 road victory over the Colorado Rapids on Saturday night. The Verde & Black wasted no time making an impact, with defender Mikkel Desler opening the scoring early, his first career goal in Major League Soccer.

Looking to build on their recent form, Austin FC hopes to deliver another strong performance at home on June 14 before entering their first bye week of the season due to the upcoming MLS pause for international play.

And if fans can't make it to the game? No problem. The McConaugheys want you to join in from home with a "Verderita," the stadium's signature cocktail, now made with, you guessed it, Pantalones Organic Tequila.

Want to sip like the McConaugheys? You can make your own Verderita at home following this recipe, which was shared with The Blast.

Ingredients:

• 1.25 oz Pantalones Organic Blanco Tequila
• 2.5 oz Owen's Margarita Mix
• 0.35 oz Jalapeño tincture (slices of jalapeños soaked in Pantalones tequila for 48+ hours)
• A splash of orange juice

For Matthew McConaughey and his wife, Camila Alves McConaughey, tequila isn't just a drink. It's a reflection of their lifestyle, values, and shared sense of humor.

The couple, who co-founded Pantalones Organic Tequila, have made it clear that their brand is about more than just what's in the bottle. It's about stripping away the pretension and getting back to what tequila is really about. Connection, joy, and a good time.

"We're precious about our tequila, not our pants," the duo shared in a playful yet pointed statement, as reported by PEOPLE Magazine. "With the explosion in popularity of tequila, there's a level of snootiness that's crept into the category. People now talk about tequila the way they talk about wine. While we're all for being passionate about tequila, we wanted to remind people that, above all, it's meant to be fun."

That "fun" is at the heart of everything they do with Pantalones. From cheeky ad campaigns that feature the couple going pants-free to stadium collaborations like the Verderita, the McConaugheys are on a mission to make tequila approachable again.

So, whether you're in the stands or on your sofa, when it comes to supporting Austin FC and sipping tequila, the McConaugheys are doing it with style, spirit, and just enough cheek.