Matthew McConaughey Drops His Pants And Grabs Tequila For Cinco de Mayo

By Kelly Coffey-Behrens on May 2, 2025 at 4:30 PM EDT

Matthew and Camila McConaughey with cowboy hats
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Matthew McConaughey and his wife Camila Alves McConaughey are ditching the dress code and turning up the heat for Cinco de Mayo, literally.

The couple just dropped a sizzling new photo and video showing off their moves (and their lack of pants) while toasting the holiday with their own Pantalones Organic Tequila.

The cheeky campaign, for what’s being dubbed “The Official Tequila of Getting Out of Line," captures Matthew McConaughey and Camila Alves McConaughey line dancing in true McConaughey fashion ... barefoot, carefree, and bottoms definitely optional.

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Matthew McConaughey's Cinco de Mayo Look? Boots, Tequila, And No Pants

"We're celebrating Cinco de Mayo our way... line dancing, tequila, and no pants,” the couple seemed to say without saying it, as fans quickly flooded social media with praise for the couple’s energy and humor.

But if you’re not quite ready to dance in your skivvies, don’t worry because there are plenty of ways to sip Pantalones Organic Tequila this Cinco de Mayo:

  • Lazy Dog (May 1): Try the brand-new Prickly Pear Sloshie featuring Pantalones Organic Tequila.
  • Rosa Mexicano (May 2): Free tacos with the purchase of a Pantalones Organic Margarita, available nationwide.
  • Bonefish Grill (May 5): Get the “Green Jeans” matcha margarita made with Pantalones for just $5.
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How To Make Matthew McConaughey's Pantalones Organic Margarita

Pantalones tequila with mexican food
Pantalones

If you’re looking for a cocktail that’s as bold and fun as Matthew and Camila McConaughey’s latest Cinco de Mayo celebration, look no further than the Pantalones Organic Margarita. Made with organic ingredients and packed with flavor, this margarita is the perfect mix of smooth, citrusy, and sweet, just like the brand’s signature no-rules attitude.

Here’s how to shake one up.

Ingredients:

  • 2 oz Pantalones Organic Tequila (Blanco or Reposado)
  • 1 oz Organic Lime Juice
  • 0.5 oz Organic Agave Nectar
  • Organic Lime Wheel (Garnish)

Instructions:

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Rim the edge of a rocks glass with a lime wedge, then dip the rim in salt like you’re taking a dip in the pool. Set the glass aside. Add Pantalones Organic Tequila, lime juice, and agave nectar to a shaker filled with ice. Shake it up until well-chilled, then strain over fresh ice into your prepped glass. Garnish with a lime wheel, raise a glass, and toast to going off-script (pants not required.)

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Dance Your Pants Off Cocktail

Dance your pants off margarita
Pantalones

Ready to kick off your shoes (and maybe your pants) this Cinco de Mayo? Enter the Dance Your Pants Off, a refreshing, fruit-forward cocktail that’s as flirty and fun as its name suggests.

Featuring Pantalones Organic Blanco Tequila and fresh watermelon juice, this drink is your new go-to for backyard bashes, rooftop fiestas, or just vibing with friends who love a good pour and a great time.

Ingredients:

  • 2 oz Pantalones Organic Blanco Tequila
  • 3 oz Watermelon Juice (muddled fresh watermelon)
  • 1 oz Lime Juice
  • 0.5 oz Agave Nectar
  • Club Soda or Seltzer Water to top
  • Fresh Watermelon Slice (Garnish)

Instructions:

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Fill a shaker with ice and add tequila, watermelon juice, lime juice, and agave nectar. Shake it like you’re dancing your pants off, because the more energy, the better. Strain into a lowball glass filled ¾ of the way with ice, then top with a splash of club soda. Finish strong with a juicy wedge of watermelon for that final fiesta flair.

Why Tequila Means So Much To The McConaugheys

Matthew McConaughey and Camila McConaughey celebrate tequila
John Russo

McConaughey and his wife, Camila, have previously opened up about their tequila brand and why it means so much to them.

“We’re precious about our tequila, not our pants,” he and his wife said in a statement, per PEOPLE Magazine. “With the explosion in popularity of tequila, there’s a level of snootiness that’s crept into the category. People now talk about tequila the way they talk about wine. While we’re all for being passionate about tequila, we wanted to remind people that, above all, it’s meant to be fun."

“That’s where the name Pantalones came from and that’s why you won’t see us wearing any," they added.

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More On Pantalones

Matthew McConaughey holding a cocktail
John Russo

Pantalones Organic Tequila is making it easier than ever to get a little wild, or a lot, this Cinco.

In just one year, Pantalones Organic Tequila has earned accolades for its award-winning, flavorful profile and easygoing vibe. Whether you’re sipping it neat, shooting it with friends, or shaking it into a cocktail, it’s the kind of spirit that turns any moment into a celebration.

Smooth, flavorful, and agave-forward, it’s perfect for sipping, shooting, or mixing into your go-to cocktail. It’s now available in the U.S., UK, Canada, and Australia and retails between $39.99 and $49.99 at stores like Total Wine & More, BevMo, and ABC Fine Wine & Spirits or online via ReserveBar.

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