Carrie Underwood‘s “favorite” bikini comes with quite the ammo. The 38-year-old country superstar and CALIA by Carrie founder was today shouted out by her 20015-founded brand, with fans getting a fresh promo in time for summer and definitely in time for pool weather. Carrie, who made headlines for her 2020 herringbone bikini selfie, didn’t feature in the standard way, but her brand’s swimwear definitely got its message across. Turns out the leafy and stylish Paradise Palm bikini offers a secret weapon. See how below.
Scroll for the photo. CALIA is largely known for its trendy and practical workout gear, from supportive leggings with a pocket for smartphones to the popular carry-all bags and gym tanks. The “American Idol” OG, who also rocks her apparel in promos for 2020-launched Fit52 app, was neither photographed nor in any way modeling the two-piece. A photo showed a fun, leaf-print bikini laid out over a digitally-added surface, with: “CARRIE’S FAVORITE!” written below it.
“HALTER TOP + HIGH RISE SCULTPING BOTTOM,” the brand added.
Taking to its caption with a massive name-drop, CALIA opened: “These @carrieunderwood’s Favorites are the ultimate vacation must-haves!”
The big secret was then dished as the label added: “Our High-Rise Sculpting Bottom is designed with Power Mesh tummy control for a smoothing fit while our new Halter Top offers moderate coverage.”
Carrie, of course, drove the ‘Gram wild with her herringbone bikini selfie for a totally different reason last year, actually revealing her in-closet laundry machines – fans thought it was the best hack ever. See it after the photo!
CALIA, which has seen Carrie slammed for its upper-end price tags, is nonetheless worshipped by trusty shoppers for never failing on the quality front.
“This line is so cool, and if it fits someone with my body shape, it can truly fit anyone. Everyone truly deserves to wear clothing that makes them feel amazing. I’m a fan!” one shopper wrote. The label is also a size-inclusive one. Across Instagram, its #ChooseYou and #StayThePath hashtags populate thousands of results. See more photos below.
Earlier this year, Carrie and her team celebrated six years since the brand launched.
“Whether on the road, on a boat, at a show, at the gym, playing outside, or traveling the world, @caliabycarrie’s got you. It’s been with me for 6 years and I cannot wait for you all to see what is next! #6thAnniversary #StayThePath,” Carrie wrote as she marked the major milestone. CALIA was already ranking third after Nike and Under Armor at Dick’s Sporting Goods in 2016.
If you missed Carrie stunning in periwinkle shorts over Mother’s Day, just scroll.