March 23, 2024: LSU's Olivia Dunne warms up on the floor prior to NCAA Gymnastics action in the SEC Championships at the Smoothie King Center in New Orleans, LA. Jonathan Mailhes/CSM (Credit Image: © Jonathan Mailhes/Cal Sport Media) Newscom/(Mega Agency TagID: csmphotothree245776.jpg) [Photo via Mega Agency]

Olivia Dunne Impresses With Acrobatic NIL Deal Reveal With Jake Paul

Home / Videos / Olivia Dunne Impresses With Acrobatic NIL Deal Reveal With Jake Paul

By Alisan Duran on October 24, 2024 at 8:00 AM EDT

Olivia Dunne has once again taken her Instagram followers by storm with a spectacular announcement!

In a captivating stunt-filled video, the 22-year-old LSU gymnastics star and social media sensation revealed her latest NIL (name, image, likeness) deal with Jake Paul's personal care brand, W.

Article continues below advertisement

Olivia Dunne Shows Off Her Gymnastic Skills

Wearing a tight white tank top and green leggings from the brand, Dunne showcased her acrobatic prowess by performing a flawless backflip inside a store after throwing and catching a product from W. Her playful caption read, "You probably smell… get W in the naturals aisle at Walmart;) @itscalledw @jakepaul."

This collaboration marks yet another impressive achievement in Dunne's flourishing career, adding to her already extensive portfolio of endorsements.

Article continues below advertisement

Breaking Boundaries With A $4 Million NIL Valuation

Dunne's latest partnership only solidifies her position as a leader in the NIL space. With a NIL valuation of $4 million, she has set herself apart not just in gymnastics but as one of the top earners in the collegiate athletic world.

Dunne's business ventures have earned her collaborations with top brands such as Passes, Nautica, Sports Illustrated Swimsuit, and Motorola.

Dunne's influence in both sports and business continues to grow, showing her ability to turn her social media presence into a lucrative career. Her partnership with Jake Paul and his W brand reinforces her savvy approach to branding and her expanding influence in the business world.

Article continues below advertisement

NIL Success Story: A Trailblazing Career

Since the inception of NIL regulations allowing college athletes to profit from their name, image, and likeness, Dunne has emerged as a pioneer. Her success in building a personal brand while excelling as an athlete at LSU has made her a role model for student-athletes across the country. As she prepares to return for her fifth season at LSU, Dunne's impact reaches far beyond the gymnastics mat.

Her Livvy Fund, which she launched to help fellow female athletes secure NIL opportunities, showcases her commitment to ensuring that other college athletes can benefit from the same opportunities that have fueled her success. Dunne is not just a trailblazer in gymnastics -- she is also redefining the landscape for future generations of college athletes.

Article continues below advertisement

Partnering With Jake Paul: Expanding Her Brand

This latest deal with Paul and his personal care brand, W, is more than just another endorsement for Dunne. It reflects her ability to leverage her platform and align with innovative brands that resonate with her massive following.

Paul, a YouTuber-turned-professional-boxer, has also built a significant empire, making this partnership a natural fit for both influential personalities.

For Dunne, this partnership is another step in expanding her brand and showcasing her business acumen. Whether it's through her athletic achievements or her marketing savvy, she continues to prove that she is a force to be reckoned with.

Article continues below advertisement

Setting The Standard

As Dunne enters her fifth season at LSU, the future looks brighter than ever for the young star. With millions of followers, a strong social media presence, and a growing portfolio of lucrative deals, she has become a symbol of success for collegiate athletes. Her collaborations with major brands, combined with her leadership through the Livvy Fund, make her a trendsetter in the evolving world of NIL rights.

Dunne's partnership with Paul's W brand is just the latest example of her ability to seamlessly blend her athletic career with her business ventures, setting the standard for future student-athletes.

Advertisement