Nicola Coughlan In Braless SKIMS Is 'Using Her Platform Wisely'

Nicola Coughlan made instant headlines for debuting her SKIMS promo gig on Instagram this week. In her Monday share, the Bridgerton actress looked stunning in a skintight slip dress, showing off her killer curves and her business mind as she seemingly took mogul Kim Kardashian up on an offer that was too good to refuse. While 43-year-old Kim walks away the biggest winner as she continues to snap up high-profile celebrities to promote her brand, the promo faces are still cashing in. Nicola, who is followed by over 5 million, was told she was "using her platform wisely" in a hugely popular comment.

Scroll for the photo. Going Renaissance-style and looking like something out of an oil painting, Nicola wowed as she posed amid tons of flowers. Modeling a spaghetti-strap, rib knit dress that highlighted her cleavage and hourglass waistline, the Irish actress drew the eye from her cleavage to her hips as she went braless, gazing ahead with parted lips and putting on a sexy display.

Modeling a white look from the SKIMS Soft Lounge collection, Nicola added in pink eyeshadow to lift her baby blue eyes, showing off rosy-pink cheeks and sporting a glossy lip. "Everybody's wearing @SKIMS," the 37-year-old wrote, also tagging Kim's 2019-founded brand.

Over 800,000 likes have been left, however the comments section shows a fanbase that's divided. "Not sure about this one girl," one fan replied. "U look stunning but noooo boycott everything Kardashians," another said. Many disapproved of Nicola cashing in to promote billionaire Kim's brand, however one reply gained likes for supporting Nicola Coughlan and her decision.

Over 400 fans agreed with a user stating: "You guys know you can love Nicola while simultaneously not supporting the brands we don't align with, correct? She is using her platform very wisely. Now she is exposed to a whole new world of fresh viewers to consume her content and activism."

"Do we wish it was a different partnership? Obviously... this one hurt. BUT keep your eyes on the bigger picture here. Still a win for the cause given the platform," they added. Nicola also gained likes from Kim's sister Khloe Kardashian and the SKIMS founder's mother, Kris Jenner. Meanwhile, Bridgerton costar Simone Ashley sent her tons of shock-face and heart-eye emoji. This wouldn't be Nicola's first high-profile ad. In the above photo, she stunned fans while plugging luxury brand Fendi.

The brand tags are all over Nicola's IG, and that includes this June photo of her. Ditching her on-screen Regency dress for a sleek column look in monochrome, the blonde tagged Selena Gomez-adored designer Jacquemus, plus high-end retailer My Theresa. With her $1.6 million net worth, Nicola Coughlan can likely afford to shop 'til she drops!