Peloton Launches New Challenge With The Help Of Several Star Athletes

Several star athletes are teaming up with Peloton for Mental Health Awareness Month, which is launching a new challenge.

Mental Health Awareness Month is observed from May 1 through May 31 every year. The purpose is to encourage people to find time to take care of their mental well-being, and Peloton is bringing its community together to do just that.

Collaborating with partners such as Project Healthy Minds, Warner Music Group, and athletes Myles Garrett and Brionna Jones, Peloton is launching the 20 Million Minutes Challenge to help inspire others to focus on their mental health. This latest challenge is a 24-hour community event aiming to accumulate 20 million total minutes on the Peloton platform supporting Project Healthy Minds.

Peloton has announced that it is uniting its community for a cause. "Join us all month, for Mental Health Awareness Month, as we make every move count towards our mental health," the official press release stated. "Movement is a form of mindfulness, taking shape in many forms—small steps can create big change."

"Peloton is making every move count for Mental Health Awareness Month with impactful partners and dynamic programming. Feel the impact of each minute you put in every day and make every move count," it continued.

Peloton and two star athletes, Cleveland Browns’ Myles Garrett and the Connecticut Suns’ Brionna Jones, are encouraging everyone to come together "as a unified community." "Join the 20 Million Minutes Challenge, a 24-hour community challenge with the goal of logging 20 million collective minutes on the Peloton platform in support of Project Healthy Minds," the company announced.

"Peloton is proud to support Project Healthy Minds, a Millennial and Gen Z-driven mental health tech non-profit that is expanding access to mental health services by building the world's first free digital mental health marketplace and partnering with culture-makers to destigmatize mental health," the press release continued.

NFL star Myles Garret spoke out about the new partnership. “My love of movement runs deeper than just the physical aspect," he stated. "Moving my body also helps clear my mind and positively impacts my overall health and mental wellbeing. Supporting Peloton to help drive awareness and destigmatize mental health as we all move our bodies as a community, is something I feel truly passionate about.”

Peloton is airing Two-for-One classes live on May 18. These two classes "will encourage the Peloton community to move their bodies to achieve this collective goal."

• 30 Minute 20 Million Minutes Challenge Two-for-One Walk + Run with Alex Toussaint and Adrian Williams at 11:30 am ET
• 30 Minute 20 Million Minutes Challenge Two-for-One Ride with Tunde Oyeneyin and Camila Ramón at Noon ET

Additionally, on May 18, several athletes, including New York Jets Linebacker Jermaine Johnson, New York Jets Defensive Tackle Quincy Williams, New York Jets Running Back Breece Hall, New York Giants Linebacker Kayvon Thibodeaux and Philadelphia Eagles Cornerback James Bradberry IV will be live at Peloton Studios New York and virtually on the Leaderboard to support the cause and the new 20 Million Minutes Challenge.

But that's not all because Peloton announced it will have additional Mental Health Awareness classes across the world during the month of May as a way to encourage members and others "to fuel their bodies and minds with the support of Peloton’s global community."

Some of the classes will include cycling, treading, rowing, strength, and meditation.

To help with motivation, Warner Music Group has agreed to partner with the brand "to bring to life the power of music and movement."

Peloton and Warner Music Group are co-curating playlists for various Peloton classes throughout the month and preparing a special 'Mindful Music' playlist that will be available to the public on the Peloton and Warner Music Group Spotify accounts.