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Kim Kardashian In Buns-Out Bikini Looks 'Back At It' By The Ocean

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By Evie Scott on February 25, 2024 at 1:45 PM EST

Kim Kardashian made instant headlines for kissing 2022 goodbye as she dropped a hot bikini shot on her Instagram. Posting at the end of that year, the reality star sizzled as she bared her buns in a thong bikini for a selfie, also showing her wit via a snappy cation. Thrilling her fans as she flaunted her famous rear, Kim used the reflection from large glass windows as a mirror, handling the photography herself and gaining over 4 million likes for the shot.

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'Looking Back At It'

Scroll for the photo. Crouching down from an ocean-view terrace and allowing the mirror-like view to showcase her figure, Kim wowed fans in a a skimpy gray bikini with a stringy design. Rocking a halterneck bikini top that showed off her toned back, the 43-year-old highlighted the 21 pounds she'd dropped that year, but she proved she's kept those OG curves.

Posing on her knees and barefoot, Kim showcased her blonde locks, plus hints of her face, using one hand to hold her phone and seemingly proving she can make the most of any setting.

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Also showing off a golden tan as she enjoyed her end of year vacation, Kim wrote: "Looking back at โ€˜22 ๐Ÿ˜‰." Kim made sure to weave in a business opportunity, though, tagging her best-selling shapewear and clothing brand, SKIMS. The empire is now reported to be worth $4 billion, and L.A. is getting its first brick-and-mortar SKIMS store this year.

โ€œWhen I said I wanted seamless shapewear, everyone looked and thought that I was crazy," Kim told Harper's Bazaar.

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"The thing that always bothered me [with other brands] was that there would be a seam up the front. You would have this really tight dress and then see this seam, defeating the purpose of wearing something that is supposed to look like there is nothing underneath. Iโ€™m all about comfort and glamour at the same time. I always think you can do it all, so why not have everything that you need as far as your products?โ€ she added.

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Sizzling In SKIMS Swim

The above shot likely raked in sales as Kim lounged around at night and from the ocean shore while modeling a plunging string bikini from SKIMS. Flaunting her eye-popping curves, the mom of four told her Instagram fans: "Just dropped @skims swim."

Kim's brand offers daywear, evening pieces, loungewear, basics, and even homeware. In 2022, Kim launched SKKN by Kim, which just recently expanded to offer makeup.

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Showing Off Weight Loss In Bikini

In August of last year, Kim dropped this sizzling snap as she proved she's worth her weight in gold. Rocking a gold SKIMS bikini, the star showcased her impossibly toned figure in the wake of her 2022 weight loss, when she'd dropped 16 pounds for the Met Gala before going on to shed even more weight.

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