Kim Kardashian Shutting Down Mobile Game After 10 Years To Focus On 'Other Passions'

Kim Kardashian has bid farewell to her mobile game "Kim Kardashian Hollywood" after nearly a decade, citing a shift in focus to other passions.

Users received alerts about the game's shutdown, set for April 8, with a countdown timer. The game, launched in 2014, led players to A-list stardom and earned $1.6 million in five days.

Kardashian recently announced the end of her long-standing mobile roleplaying game, "Kim Kardashian Hollywood," after nearly a decade of operation.

In a statement, the SKIMS founder said: "I'm so grateful from the bottom of my heart to everyone who has loved and played Kim Kardashian Hollywood in the past 10 years. This journey has meant so much to me, but I've realized that it's time to focus that energy into other passions."

She added: "I want to thank the Glu team and the many people behind the scenes who have worked diligently on making it a success. I will be forever inspired by this community that we built together."

At the moment, users attempting to access the game now receive an alert about its imminent shutdown, which tells the players the game "no longer offers in-app purchases and has been removed from app stores."

Fortunately, the notification assures players they can enjoy the game's features until April 8, "after which the game will become inaccessible." A countdown timer also added anticipation to the impending shutdown, thanking users for supporting "Kim Kardashian: Hollywood."

The collaboration between Kardashian and Glu, "Kim Kardashian: Hollywood," was first released in 2014 and was aimed at leading players to A-list stardom, acquiring fans through various activities like acting, modeling, and dating. The app made an impressive $1.6 million in earnings within five days of its June 27 launch and also has an in-game currency called K-stars.

In a recent social media post, Kardashian reflected on her New Year's ski getaway to Utah and shared a cozy image featuring roasted marshmallows, a chocolate penguin, and a festive array of Christmas coffee mugs.

In her Instagram Story, the 43-year-old mother of four shared a picture of her son Saint, 8, geared up in a helmet and North Face ski jacket. The proud mom noted that Saint "used an alias" "S.W Ronaldo," before sharing a sticky note of his initials. Saint's little sister Chicago, 5, also posed for the camera in an all-pink ensemble with a helmet and waterproof jacket.

In the snapshots, Kardashian also captured her skiing escapades, complete with direction signs indicating "Rising Star, Kimberley," and "Snow Park Lodge."

Concluding her vacation post, the "AHS" actress shared a snapshot of her stylish white puffer jacket and matching Balenciaga hoodie against the picturesque backdrop of the Wasatch Mountains.

Last month, fans put Kardashian on blast after the reality TV icon showcased some of her Christmas decorations on social media.

In the comments, fans expressed disappointment with the abundance of white-sprayed fir trees and white lights adorning her hallways. Parenting expert Kirsty Ketley also weighed in, dubbing Kardashian a "beige mom."

"This beige mom trend has become popular with celebrities, and Kim has to be on trend," she stated, per The US Sun. "Neutral color can be calming but parents, like Kim, who live their life through social media, tend to choose it for aesthetic reasons."

The expert noted: "It helps products they are selling pop, and their [Instagram] grids look what they deem perfect. Kim thinks more of how it is all going to look on her social media."

"This is not about whether her kids like it or not. This is her life and so the kids are used to it so it is very much the norm for them," Ketley added.

Ketley concluded, "When you have kids at Christmas, this should be about them. This would allow them some part in what it looks like should be the priority. It is quite sad that the kids do not get to have just one day of the year where life is not about the Kardashian brand."