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'Barbie Botox': New Cosmetic Trend Thanks To 'Barbie' Popularity

Home / TikTok / 'Barbie Botox': New Cosmetic Trend Thanks To 'Barbie' Popularity

By Melanie VanDerveer on August 5, 2023 at 7:00 PM EDT
Updated on August 7, 2023 at 2:12 PM EDT

The "Barbie" movie has certainly influenced many to be "Barbie girls in a Barbie world." A newly trending cosmetic procedure renamed "Barbie Botox" is just one more way fans can be more like the popular doll.

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"Barbie Botox" Is Trending On Social Media, But Isn't Exactly New

A quick search of "Barbie Botox" on TikTok produces tons of videos on the current cosmetic trend. While it's not a new way of using Botox, it's just been renamed since the movie's popularity.

Botox by Meesha shared a video explaining that it's not a new procedure and shows just what it's all about.

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"'Barbie Botox' is a trend. It's actually trapezius Botox and we've been doing that for years," she explained in the video. "First I feel the strength of the trapezius muscle and mark it off. Next I inject into the trapezius muscle between 40 to 50 units and approximately 10 injection spots per side."

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Barbie Botox
Botox by Meesha - TikTok
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Another TikTok creator, Jazminek_pa, also shared information on "Barbie Botox" aka "Traptox" in a video that explains the procedure.

"I inject into the trapezius muscles for migraine patients when I do Botox for migraines," she started her video explaining. She further explained that aesthetically, Botox can be injected into the area to "slim the muscle down to create a more thinner neck line."

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Another creator, San Francisco plastic surgeon Jonathan Kaplan, known as realdrbae on the app, also shared a video about the trending "Barbie Botox."

The stitched video begins with another creator talking about how relaxed the procedure makes you feel afterwards.

"Let's talk about 'Traptox,'" he began his video. "Just like this creator and a lot of other patients who are carrying tension in their neck, they're really getting a lot of relief from 'Traptox' or Botox in the trapezius muscle. In addition to relaxing the muscle to reduce tension, it can also be used for cosmetic reasons."

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He continued by explaining that it's being called "Barbie Botox" for that reason. By injecting the trapezius muscle, it can help to "reduce the bulk of the muscle along your neck."

"It can give you the silhouette of a narrower shoulder frame, even though it's not actually affecting your shoulders," he continued. "So, if you're somebody with tension in your neck, or you just want to improve your neckline, this is a potential treatment for you."

Is This Trend For Everyone?

Barbie Botox
Botox by Meesha - TikTok

Sounds great, doesn't it? Easy, affordable, great results. But is it for everyone?

PEOPLE recently spoke to Dr. Amy Wechsler, a New York City dermatologist and psychiatrist, about the "Barbie Botox" trend and why it might not be as great as it may sound.

"The trapezius muscle is a muscle that's very easily overused in our society for a number of reasons. One, when people are really stressed out - which a lot of us are - they hunch their shoulders and that's overusing the trap muscle," she explained. "Two, when people are on their computer screens or if they work with their hands where you're kind of flexing those muscles and hunched over working in front of you, you're overusing the muscle."

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Botox
Stock photo - Canva

She continued to explain that an overused muscle gets bigger than it usually is and could make the appearance of it more bulked up.

"It also hurts. Traps that are overused are painful, they're tender, they're sore," she continued. "People feel uncomfortable from it."

Wechsler said it's not a trend people should be following unless it's medically necessary, and that the cosmetic procedure won't bring much of a noticeable result for most people.

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"Someone years ago explained that if you take a Barbie doll and make it into an adult woman, the measurements are not really realistic. So, I don't love jumping on social media trends because they often don't have any basis in science," she continued. "I think that's human nature to try to wanna copy a trend, but usually what happens - which is good - is that the trend will fizzle out if it's not a good idea or if it's not healthy."

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