Kourtney Kardashian Inhales Apple Pie Without Clothes From Floor
By Rebecca Cukier on January 3, 2021 at 5:05 AM EST
KourtneyKardashian/Instagram
Kourtney Kardashian is quite literally inhaling apple pie while butt naked and on her floor. The 41-year-old reality star has appeared in a new photo to promote her 2019-founded Poosh lifestyle brand, with the reality star and mom of three going super-cozy, but nonetheless skimpy, as she was snapped in her birthday suit and protected only by an oversized and fluffy blanket. Kourtney, who is super-healthy, made sure she wasn't actually eating apple pie. Nope, this was way more sophisticated. Check it out below.
KourtneyKardashian/Instagram
Scroll for the photo. Kourtney, who comes with years of gluten-free headlines, plus keto ones, is now solidly promoting all things collagen. The star's brand has a collab with Vital Proteins for a "Dream of Me Collagen Tea" – while high prices have gotten Kourtney into storms online, it looks like her powders, lotions, potions, and LED shields are going strong.
Today's photo, shared on the E! star's Instagram, showed her zen-like and sipping from an Apple Pie flavor herbal tea, one Kourtney claims helps her sleep.
Poosh/Instagram
Keep scrolling for the photo. A caption from the "Keeping Up With The Kardashians" fans opened: "Sleep is so important for our physical and mental health, and of course we all need our beauty sleep. When creating this Apple Pie Dream of Me Collagen Tea, we wanted to formulate a product without melatonin."
Kourtney, who offered a swipe-right showing a fancy tea tray and the product, added that "ashwaganda [sic]" is added, her "favorite" ingredient and one that helps "calm my anxiety."
KourtneyKardashian/Instagram
Kourtney's marketing team likely knew that customers might well be Googling the one word that stood out as very authentic indeed. Anyone typing in ashwagandha and Poosh into Google is furnished with a blog post mentioning the plant's benefits.
"Ashwagandha is used to enhance focus and mental stamina, as well as decrease irritability. And, some mushrooms, like reishi, are used to alter moods and improve the immune system."
"Although scientific research is still being determined, it’s believed that adaptogens work by tweaking hormone production, which affects the body’s physiological reaction to stressors," the post states.
KourtneyKardashian/Instagram
Kourtney's business side might come lower-profile compared to makeup mogul sisters Kim Kardashian and Kylie Jenner, but the star has been making headway with her lifestyle brand, in particular, with the use of high-profile celebs in brand promos.
Poosh has featured 29-year-old supermodel Emily Ratajkowski, new mom and modeling queen Gigi Hadid and sister Bella, plus 19-year-old Kaia Gerber among others. The brand also boasts 3.7 million followers on Instagram, including a slew of stars such as Selma Blair and Sofia Vergara.