Taylor Swift Unveils Rare 'Midnights' Track In New TikTok!
By Taylor Hodgkins on November 5, 2022 at 10:00 AM EDT
Taylor Swift's fanbase of 'Swifties' would likely agree that any new era of the "Maroon" singer's career 'hits differently from the previous!
Two weeks after the release of Swift's latest LP "Midnights," the 32-year-old pop sensation is still busy as ever unveiling new goodies related to the album.
As Swifties may surely be well-aware, Ms. Swift has spent a great deal of time promoting "Midnights" and drumming up excitement on her TikTok!
Even though Swift may have slowed down a bit on inspiring 'mayhem' with her TikTok series "Midnights Mayhem With Me" where she revealed the names of "Midnights'' 13 tracks and Swifties likely know every lyric backward and forwards, Swift isn't through giving treats to her TikTok audiences!
'Meet Me At Midnight': Looking Back At 'Midnights Mayhem With Me!'
It may seem like ancient history now to any Swift devotees, but it wasn't so long ago that the pop music world knew next-to-nothing about "Midnights!"
Swift knew her fans would be itching to know exactly what the 'mastermind' had been up to for the last two years since the release of her previous two albums, "folklore" and "evermore."
Swifties wishes were granted in the form of a "genuinely chaotic" countdown series, which provided Swifties a space to express their excitement and beg the pop star to allow them to get some shut-eye.
Those behind TikTok's social media accounts knew how fans would soon be flocking to Swift's sacred space on the app; they would borrow a page from Swift's playbook by teasing something special before its launch!
Swift Brought Fans Into The 'Lavender Haze' Long Before The Song's Release!
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Swifties knew their girl was going to be getting colorful on her new record.
The "Lavender Haze" singer opened her heart and revealed fans would learn a bit more about her notoriously private relationship with actor Joe Alwyn on the album's opening track.
According to one of our pieces of coverage on the record, Swift had been inspired by a scene from "Mad Men" where Don Draper describes his feelings for a woman in the early part of their relationship.
In an Instagram video about the song Swift explained, "It turns out it was a common phrase used in the '50s when they would just describe being in love." She would go on to provide more insight into the phrase's meaning, revealing that being in the midst of a 'lavender haze' made lovebirds feel like they were in the middle of "that all-encompassing love glow," which she also described as being "really beautiful."
The influence of the 'lavender haze' on "Midnights" would extend past the opening track of the same name!
Target, who has been an essential stop for Swift-related merchandise over the years, would release an exclusive lavender edition of the record available on both vinyl and CD.
CD collectors would also receive an added bonus! Listeners could enjoy three exclusive bonus tracks included on Target's lavender edition of the CD.
There Could Be A Reason Why Listening To CDs Could Still 'Hit Different!'
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Nearly four decades after CDs began to surpass vinyl as listeners' go-to music format, CDs could be on their way to making a comeback similar to the vinyl record boom of the last several years! According to CNet, CDs saw a sizable increase in sales last year for the first time in nearly two decades.
Swift could surely be making a giant contribution to CD sales this year!
On Friday morning, she posted a TikTok promoting "Hits Different," a new song from "Midnights" she revealed is only available on Target's Lavender Edition CD.
She also revealed to viewers "Hits Different" includes "one of [her] fav bridges!" Memorable song bridges are a Swift specialty, and a component of her career fans can't get enough of!
