Lay's And Balenciaga Team Up For A Snack-Able Fashion Statement

Balenciaga is selling $1,800 bags of chips! But there’s a catch, there isn’t any actual salty goodness inside.

The fashion brand and the powerhouse snack company are collaborating to bring together people's favorite things; fashion and food. The two most important ‘f’ words.

The bag is a leather clutch that is designed to look like the familiar chip bag and is lined with simple silver zip closure. The bag is expected to come Inas many as four flavor variations, including the original, flamin' hot, limón, and salt & vinegar.

According to Hypebeast, the bag will definitely be retailing for $1,800 as opposed to $5 for the family-size Lay’s chips in stores. The collaboration first came to light at Balenciaga's infamous spring/summer 2023 “The Mud Show”.

The unconventional purse design was given the star treatment by Balenciaga’s creative director, Demna who shared a few snaps of the bag on his Instagram. “The Lay’s x Balenciaga leather chip bag 🤍,” he wrote alongside a series of photos shaping off the current designs.

One looks like plain, slated chips, the other a variation of the flaming’ hot lay’s both of them say the brand's name over the design of the chips.

The last bag was the limón and it reads Balenciaga Paris. The controversial design drop comes on the heels of Balenciaga supporting Kanye West by allowing him to walk in their muddy show.  So the reception was less than welcoming.

Denma’s comments are blowing up with hate and questions about West, the commercialism of the bag, and the overall tone-deafness of the situation.

“Are you gonna say something about Kanye West and Demnas relationship, or the outrageous things Kanye West says about people working at Balenciaga. Or maybe about his anti semetic views? Or is this too real for the page?” Asked a follower.

“Leather never looked do cheap (and this is not a critic),” one follower slammed the bag. “Leave these stunts to moschino. You are losing audience,” shared another annoyed fashion lover.

The brand is racking up a steady amount of hate for this one. That being said, there are still many fans of the brand and they are anticipating the drop. Some are even putting in requests of their own, “Please make one out of pickle chips 🙏🏼,” begged a follower. Another pleaded for a “giveaway”.

The brand is letting the drama slide off its billion-dollar back. They are used to pressing the norm and the Lay’s x Balenciaga collaboration is only the latest in a set of what some deem ridiculous collaborations.

The Spanish fashion house sold a trash bag for $1,790. They also sold already damaged shoes, the Croc pump, a t-shirt with another t-shirt attached to it aptly called “t-shirt shirt” and that $1,700 blue Ikea bag.

Did you expect anything different from the brand?