Rapper Ice Cube is jumping into the weed business with a new cannabis brand inspired by his legendary movie, ‘Friday.’
The Hip Hop mogul announced the launch of his new marijuana brand on Instagram flaunting the new dope graphics for the company which looks similar to the outside of one of his albums.
Cube partnered with a company called, ‘Caviar Gold’ to create a product line which will be known as ‘Fryday Kush!’ If you know the movie, it sounds like this strain of weed may have you lit up like Craig was on the porch!
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“Official release—Fryday Kush, my new marijuana brand, launches today. It’s available in CA, AZ, NV, and OK,” Ice Cube captioned the picture of his new products.
According to the company’s website, “From the man that needs no introduction — these infused cones & high potency buds are the strongest nugs on the market, personally developed by Ice Cube.
Now, how potent you ask? Well, the company has a patent on a process that ensures the highest level of THC and quality. “The unique proprietary process of adding 98% pure liquid THC to marijuana makes the strongest & highest quality flowers on Earth.” Damn…
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The company has reportedly also partnered with legendary director Kevin Smith to create products which were made famous by his movies. “Created by award-winning director Kevin Smith, these strains made famous by his movies include indicia, sativa & hybrid line.”
As you know, Ice Cube has been at the forefront of medical marijuana use, after officially approving CBD use for his professional basketball league ‘Big3.’ At the time, it was one of the only pro league allowing it for pain management and recovery.
“The BIG3 is uniquely positioned in professional sports as a player-powered league that looks at our players as partners, not property,” Ice Cube’s partner said at the time. Adding, “As a testament to our relationship with our players, we listened to their feedback on CBD, as well as feedback from professionals in the regulatory and CBD industry, and decided to take this major step to support their health.”