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Jessica Simpson close up

Jessica Simpson Sparks Complaints In Snow Bunny Bikini

By Rebecca Cukier

Jessica Simpson caught in a snowstorm and wearing only a skimpy bikini and open white coat has been sparking complaints. The 40-year-old actress, singer, and "Open Book" author this week slipped out of her entertainment shoes and into her brand ambassador ones – Jessica Simpson Style may receive less press these days, but the brand turning $1 billion in 2015 sales is still going strong. Jessica featured in a stunning and bikini-clad promo for her label ahead of the weekend, but not everyone was happy. See why below.

Full Bombshell Mode

Jessica Simpson seated in boots

Scroll for the photo and reactions. Jessica, last year slurping spaghetti in kitchen stilettos to promote her clothing, was back to looking a total bombshell and absolutely bikini-ready despite the wintry setting. The "Dukes of Hazzard" star, in the raciest of snakeskin bikinis, was snapped outdoors and by a pool with steam rising out of it.

Jessica, who showed off the 100 pounds she dropped in 2019, also sported a faux fur-piped coat worn open, plus ultra-stylish white wedge booties for a total snow bunny finish.

Keep Scrolling For The Snap!

Jessica Simpson in daisy dukes

Jessica standing out in the snow got a caption to match, with the blonde's brand writing: "Did someone turn the heat up?! ♨️ #regram @jessicasimpson in all new swimwear!"

Feedback on the JSS clothing Instagram comes less-heavy than on the star's own feed, but fans have been responding. The most-liked comment is now slamming Jessica and her marketing team, with the user writing: "Whoever edited this photo needs to be fired."

"Yes, not super flattering," a fan replied, with a third writing: "I see two different legs."

See Her 100-Pound Drop Below!


Jessica, also told: "Photoshop much?" was, however, showered with love by the majority of fans, many of whom still want her "fitness tips." Simpson made global headlines in 2019 for announcing she'd shed 100 pounds after welcoming third baby Birdie Mae.

"How do we look like her?" one fan asked. Jessica has shared plenty on that, although it isn't what you might think. The star who works out before the "kiddos" are up does massively treat herself, even allowing mac and cheese. More photos below!

Approached 300 Pounds


In 2020, Jessica opened up to Hollywood Life on maintaining her weight loss, also revealing her highest weight to have been in the "high two hundreds."

"I like to like track my steps, keep myself accountable, and to just know my movement throughout the day. If I haven’t moved enough, I’ll make sure and get in extra steps the next day," she told the media outlet, then dishing on cheat foods that leave her lifestyle balanced. That's mac and cheese for Jessica.

Scroll for the birthday photo that had Instagram calling Jessica "way too skinny."

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