New Goldmine: See How Much Addison Rae Is Making From TikTok 2020
In recent years, TikTok – a Chinese owned company has grown into one of the most popular apps in the world. Addison is one of the biggest creators on the platform with over 72 million fans.
TikTok is not only a great platform to share TikTok videos, but has also turned to be a great source of income, and Addison is 2020’s highest-paid TikToker.
Scroll on to see how much she made!
Rise to Stardom
Addison Rae, whose real name Addison Rae Easterling, started her TikTok account in July 2019. She posted her first dance video with her mother while moving to a Mariah Carey song.
By October, she had millions of fans in Louisiana who would recognize her on the street and at school.
The rising star was later signed by WME and moved to LA with her family. There she met other young TikTokers and formed the Hype House which helped cement her fame on social media.
What She’s Getting
5 million bucks! Yes, you read it right!
According to Forbes, the 20-year-old earned over 5 million by the end of June 2020 from brand deals, advertising, and TikTok posts. That’s crazy considering she just joined the app in 2019.
Major Brand Deals
It was no surprise that major companies reached out to Addison to promote their products to her millions of followers. Fashion Nova, a well-known fashion house was the first to pay the star for showcasing their pieces. Other companies like Re-book and DW were quick to follow suit.
In July, she was named ambassador of American Eagle a teen clothing brand. Both Addison and her mother, Sheri Nicole started a podcast on Spotify called “Mama Knows Best.” A platform to talk about conversations that are hard for teens to have with their parents.
Even though Rae is known to her fans as a dance influencer more than a make-up guru she launched her beauty line, ITEM beauty. The line which dropped in August was inspired by her mother who is a professional make-up artist.
According to Allure, she said, “I feel like I was kind of always around makeup growing up. I loved her love for makeup and it, it really just fueled my love for makeup.”
Some can say the social media beauty has made it since moving to LA and hanging out with celebrities. She is often seen with Kourtney Kardashian and was a model for Kim Kardashian’s clothing line, SKIMS. Despite all this Addison doesn’t forget her loyal fans who helped her achieve her success.
She remains humble to her fans saying in a recent podcast, “If you recognize me, never feel like I don’t want to talk… if you call out my name, I’ll turn around and say ‘hey’. But you should never feel embarrassed or scared to say anything.”