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Savannah Chrisley poses for a photo with a smile

Savannah Chrisley 'Unrecognizable' While Expanding Her Empire In Ripped Clothing

By Rebecca Cukier

Savannah Chrisley is set to get a lot richer, but fans aren't sure they recognize her. The "Chrisley Knows Best" star, best-known for her reality appearances alongside her famous family, is branching out into the biggest cash cow around these days – Savannah, 23, is gearing up for her cosmetics brand's launch.

SASSY By Savannah, already boasting 31,000+ followers despite only having two Instagram posts, just got mentioned by the Southern Belle in her latest update. The blonde's "coming soon" brand is, seemingly, named with her trademark sassy personality as its unique selling point. Check out the post below.

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It Isn't 2020 Business Without Makeup

Savannah Chrisley poses for a car selfie with an evelope

Scroll for Savannah's latest photo, shared with her 2.1 million Instagram followers. The Georgia-born star, recently in the news for undergoing her third endometriosis surgery, updated early on Tuesday morning with a stunning home selfie showing her in a periwinkly-blue sweater with ripped sleeve details, plus her trademark short blonde hair and a full face of perfectly-applied cosmetics.

"This lip color...contour...and blush... ITS ALLLL @sassybysavannah 😍🙌🏼 Follow the Sassy Instagram to stay up to date with details the closer we get to the launch...oh and it’s gettin CLOSE😍😭," Savannah captioned the shot.

SASSY By Savannah Cosmetics

Savannah Chrisley poses in a slit skirt by a building

Keep scrolling for the shot. Savannah isn't the only reality star to have side-hustled in makeup. Queen bee Kim Kardashian, now worth $900 million, is arguably better-known for her KKW Beauty line in 2020 than her soon-to-be-ending "Keeping Up With The Kardashians" show. Likewise in both reality and cosmetics are sister Kylie Jenner, "Vanderpump Rules" star LaLa Kent, and "The Hills" star Lo Bosworth.

Savannah first posted to SASSY by Savannah five weeks ago with a series of low-key polaroids, writing: "Are you excited? What are YOU hoping we release in the SASSY cosmetics line? ❤️👄"

Botox Allegations, Fans Don't Recognize Her

Savannah Chrisley poses with Nic Kerdlies in swimwear

Keep scrolling for the selfie. Savannah's post did bring in plenty of love, with one fan writing: "I love that color on you, 🔥" but it wasn't long before the star's followers were dragging her out.

"Honey, you are gorgeous as a natural woman. PLEASE do not ruin that beautiful face!" one fan wrote, with another saying: "Savanna you are a very pretty girl but you use to much Botox in your lips." A third, meanwhile, wrote: "Wow you're unrecognizable 😳💉."

This wouldn't be the first time Savannah has received Botox comments. Today's ones even extended to the star's teeny-tiny waist, recently showed off in a fishtail dress.

Fans Already Think She Got Slimming Surgery

Savannah Chrisley poses in a bikini near the beach

Savannah, who recently enjoyed Chick-Fil-A in her car but fronts South Beach Diet, even saw one fan assuming she's gone under the knife for her gorgeous figure: "Savanna what did you do to get your waste so small after you had surgery... did you do sit ups 👍," they wrote.

Another, meanwhile, left a warning, also mentioning 51-year-old dad Todd Chrisley.

"U r a very pretty and smart girl. I watch the show as u dad Todd Chrisley makes me laugh. One suggestion U will ruin u looks if u enlarge or puff up Your lips."

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