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Jessica Simpson in the street

Jessica Simpson Goes Fairy Floral Bombshell Showing 100-Pound Weight Loss

Raymond Hall/Getty Images
By Rebecca Cukier

Jessica Simpson is expanding her empire, one bombshell photo at a time. The 40-year-old actress, singer, and clothing designer has appeared in a new shot posted to the Jessica Simpson Style Instagram account – Simpson may have dominated 2020 headlines for her "Open Book" memoir, but the brand raking in an estimated $1 billion a year back in 2015 is still alive and well.

Jessica also continues to make headlines for the September 2019 announcement that she dropped 100 pounds in just six months. The weight loss has seemingly stayed off.

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Still Got It At 40

Jessica Simpson poses in a bikini and hat on the beach
JessicaSimpsonStyle/Instagram

Jessica, who celebrated the final hours of her 30s earlier this month by fitting into a 14-year-old pair of True Religion jeans, has sparked concern over her weight, but the stunning shot landing on Jessica Simpson Style's IG today generated zero complaints.

Seen below, the photo showed the "Dukes of Hazzard" actress going feminine and shot against a floral wallpaper backdrop. The mom of three was wearing her brand's $44 Saydee Pant in Fairy Florals with a matching and ab-flashing top, plus a waist-flaunting and watermelon-colored belt.

Instagram Comments Have Been Mixed – 'Way Too Skinny'

Jessica Simpson
Gettyimages | Raymond Hall

Keep scrolling for the stunning floral look. The above selfie dates back to July 10 as Jessica geared up for the big FOUR-OH, writing that she wasn't "exaggerating" about her distressed True Religion jeans being 14 years old. While compliments flew in, including seeing "Mad Men" actress tell Jessica she looks "about 15," a marked number of replies expressed concern that the whittled-down frame was simply too tiny.

"I know you are proud of your progress," a fan had written, adding: "but your pictures and size is so concerning."

Eating Disorder Fears

Jessica Simpson poses at home wit a food dish
JessicaSimpson/Instagram

Jessica, who walked up to 10,000 steps a day to drop from her highest weight of 240 pounds, was also told "this is the look of anorexia" – over 250 users had liked the comment. Simpson, whose Instagram regularly showcases food including her home-made six-layer dip and seemingly legendary chili, was also told she didn't "look the same at all, I'm sorry."

It hasn't all been one way, though. Jessica proved a giant hit kissing her 30s goodbye in a cow-print bikini. Her weight loss progress has also been dubbed total fitspo by fans, with a sweat-drenched post-workout shot seeing the star told: "DAMNN" and "Looking good."

'A Week Into My 40s'

Jessica Simpson poses in shorts at home
JessicaSimpson/Instagram

Jessica, followed by 5.4 million on Instagram, has kept up the age-related posts since turning 40. On July 20, she posted a cute snap of herself in lace shorts and a plaid shirt, plus slippers while posing by a floral arrangement and a birthday cake.

"A week into my 40’s already feels like a month🤪," she wrote.

Jessica has also been making headlines for her "Open Book" memoir's sales soaring amid the pandemic. Likewise, for celebrating six years of marriage to former NFL player Eric Johnson and just this week sending a copy of her book to her childhood sex abuser.

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