Draya Michele went a tiny bit wild on the emoji front ahead of the weekend – well, it was World Emoji Day. The 35-year-old reality star and Mint Swim founder who largely dedicates her Instagram to her 2011-founded swimwear brand had slipped back into her ambassador shoes for singer Rihanna’s SavagexFenty lingerie line.
If you don’t live inside Draya’s Instagam, the “Basketball Wives LA” alum has knack for milking social media. Washing floors in rubber gloves while “living out my very own BRAZZERS fantasy” earlier this year was proof. Check out the photos below.
Scroll for Draya’s photo. The star has treated her 8.1 million followers to another of her legendary undies posts – this one, going down the slinky route as Draya posed in cupped, chocolate-brown satin undies while leaning against a wooden block. The star who can get her lingerie videos trending on Twitter did shout out 32-year-old Rihanna’s brand in her caption, but she didn’t miss out on another hashtag: #worldemojiday.
“It’s #worldemojiday so here it goes
@savagexfenty #savagexambassador,” she wrote. More below.
Draya made headlines earlier this year for appearing to say that she needed a “nasty” vacation once COVID was over – “I need a nasty vacation after this virus,” she wrote. “I mean NASTY.” “Pregnancy scare NASTY.”
The message was actually a repost, something that Draya addressed on social media. Definitely addressed, despite the pandemic not being over, has been the vacation vibe, with Draya’s recent snaps coming from sun-drenched shores as she wore a little Gucci and snagged herself over a quarter of a million likes for the above photo.
Tipping black waiters more, however, didn’t guarantee popularity for Draya. Scroll for the mini storm.
Late June marked Draya backing Black Lives Matter in an unusual way. The star hit up Benihaha restaurant in L.A. with her two sons, sharing the $102.38 she spent on a meal for three. Draya generously tipped $50 for a total $152.38 spend, writing:
“Tip more because the waiter was black and they were all just getting back to work.”
As The Blast reported, Facebook comments saw Draya dubbed racist – “You are part of the problem,” one fan wrote, with a woman identifying as black telling Draya to tip “according to service.”
Scroll for how much that emoji post might have earned Draya.
Draya, also a Fashion Nova partner, had not thrown in a #ad in her underwear post. The partner status appears to render the disclaimer unnecessary, although it’s largely understood that influencers accept some form of compensation for their services. Experts at Vox offered suggested figures:
“Influencers with up to 1 million followers can get $10,000 [per post], depending on the platform, and 1 million followers and up, you’re getting into territory where they can charge $100,000. Some can even get $250,000 for a post!”