Emily Ratajkowski made it a very Hot Girl Summer today. The 29-year-old supermodel and Inamorata founder fronted media outlets this week for dying her hair peroxide blonde in quarantine – EmRata’s trademark brown locks are now a roots-only deal as she joins the likes of Kylie Jenner and Kaia Gerber in the blonde trend. Her latest street photos came as an iced coffee run in L.A. Ratajkowski was with 2018-married husband Sebastian Bear Mc-Clard and the couple’s dog Colombo. She was also flying the flag for the braless look.
Click here for Emily’s street shots. They come one day after the London-born star took to Instagram to debut her light locks alongside her jaw-dropping bikini body. Emily’s 26.6 million followers initially saw her in a strapless look that turned more revealing with a bikini one as Emily wrote: “Day 1 as Blonde.” Now it’s day two. Photos showed Emily in low-slung jeans and sneakers, plus a skimpy gray vest top worn braless. No face mask, but Emily did wear shades as husband Sebastian walked Colombo and Emily cooled herself with an iced coffee.
As The Blast reported, Emily’s followers weren’t 100% sold on the look. While her posts, showing Kerastate haircare as part of a paid partnership, received likes from stars including Bella Thorne, Hailey Bieber, and Kaia Gerber, responses included: “This is no bueno” and “NOOOOO.” The literal thumbs-down was also given as a fan wrote: “Big thumbs down on this one,” but enough likes did manifest as Emily clocked herself over 1.6 million likes for being a blonde bikini babe. Scroll for the bikini video that’s clocked over 9.8 million views.
Emily has been jet-setting amid the pandemic – well, once. Early parts of COVID-19 saw her in NYC, although she’s since flown out to L.A., where she and her producer husband are quarantining with the model’s parents. Instagram activity has stayed busy from EmRata – not always going too well, though. Inamorata promo photos of her and Sebastian last month came trolled as fans dubbed him “ugly,” although enough PDAs from Ratajkowski have sent the haters where they belong. She’s also been entertaining that man of hers poolside, with the below Memorial Day video.
Emily made headlines right at the start of COVID-19 for eating tuna sandwiches in bed – the same place she was holding work and family Zoom calls. EmRata has filled Vogue’s pages for simply hanging out in cult NY skater brand Noah‘s tees, she’s dropped new merch from her 2017-founded Inamorata line, and it looks like supermodel Bella Hadid has been wearing it over in Italy. Emily followed up her bikini posts with more blonde shots. This time, in a chic, knotted shirt.