Olivia Culpo is fully aware that COVID-19 is far from over. The 28-year-old model and girlfriend to NFL player Christian McCaffrey updated her Instagram stories over the weekend with a little promo for her More Than A Mask collection – Olivia’s brand sees proceeds going to causes including the Feeding America charity, plus Color of Change in the wake of murdered black man George Floyd. The latest look showed off the merch, plus the Sports Illustrated model’s killer body in an electric-bright, neon, and wire-cupped bikini.
Scroll for snippets from the story, or click here for more of them. They showed the Rhode Island native in her luxurious L.A. home and in selfie mode. Olivia, who recently made headlines for playing the cello in her underwear, had kept up the skimpy look, seen flaunting her sensational bikini body in a lime-green two piece with ribbed fabrics, cupped bust detailing, and a sheer striped overjacket to match. Of course, the “Model Squad” star was also donning a neon green face mask. “We sold out of all neon masks, except for this color,” she said.
Olivia made headlines over Memorial Day weekend as she enjoyed both the national holiday and some upscale Colorado digs with boyfriend Christian. Photos of Olivia posing outdoors with a gourmet food spread and while holding a massive cake bearing the U.S. flag proved immensely popular amid her 4.6 million followers – in fact, Culpo was even called “straight wife material” by one fan. Olivia and Christian were first linked in 2019. The football running back also threw his girlfriend a quarantine birthday party back in May. More photos below.
Olivia has been backing Black Lives Matter. Likewise doing so, is her More Than A Mask brand. The model announced that proceeds would go towards the movement now sweeping the U.S., writing: “I’ve struggled with what I can do to truly make a difference in a time where so much is uncertain. After careful thought and consideration, I’ve decided that profits of the next @MoreThanAMask drop will go directly to @ColorofChange.” She’s also not the only celebrity flogging face masks – Olivia is joined by the likes of Justin Bieber’s Drew line and Kim Kardashian’s SKIMS brand.
Olivia’s fans appear to have mixed views with regards to her hopping aboard the celebrity face mask bandwagon. Replies to her June 12 proceeds announcement saw one fan complain that the masks were out of stock. While one fan wrote: “So impressed by you,” another wasn’t so keen, writing: “Face masks suck and stop making them normal and pretty! Nothing is pretty about a flipping face mask!??” Another, meanwhile, queried whether anyone is even wearing them anymore: “Who’s wearing masks any more? Them things were important 5 minutes ago and then we all stopped wearing them,” they said.