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Sommer Ray poses at an event

Sommer Ray's Skimpy Bubble Foam Party Hits 2.5 Million Views Overnight

Frazer Harrison/Getty Images
By Rebecca Cukier

Sommer Ray clocked herself a sweet 2.5 million views overnight this weekend on a platform that sees her with just over half the 24.8 million followers she boats on Instagram. The 23-year-old fitness model and social media sensation whose IG has kept quiet since observing #BlackoutTuesday last week has, however, been a busy bee on TikTok. Sommer stuffed her face with Ruffles in a bubblegum-pink bikini at an indoor beach party ahead of the weekend. It looks like the party vibes have continued.

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In Case You Aren't Familiar With Sommer Ray

Sommer Ray poses in Daisy Dukes in a laundromat
Sommer Ray/Instagram

Scroll for the foam party. Sommer, who was dubbed "Not Your Average Instagram Model" by Forbes in 2018 has continued to prove that the moniker is fitting – pulling down her Daisy Dukes in a laundromat proved immensely popular recently, with the Colorado native also making headlines as her pushing a Lamborghini in a micro dress and high heels soared above 3 million views. This video, meanwhile, showed the bombshell letting loose in a literal sea of foam bubbles. It's nearly always off-beat with Sommer.

Bikini Bombshell Finds A Way To Party

Sommer Ray poses with bubble foam
Sommer Ray/Instagram

Click here for the full video, or keep scrolling for Sommer's mind-blowing bikini body. The TikTok showed Sommer having the time of her life, also earmarking her infectious personality as she fake splashed through a night-lit sea of foam and bubbles while flaunting her stunning fit body in a dark crop top, plus a skimpy pair of Daisy Dukes. "Bubbbblezzz" was the caption, with the video also racking up over 2,800 comments by the time the sun rose on Saturday – "I watched video already it was funny," one fan wrote.

But She's Lost 100,000 Instagram Followers

Sommer Ray poses in a shirt and jeans
Sommer Ray/Instagram

Sommer, for reasons that are unclear, has actually lost Instagram followers in the past month. 24.9 million fans have dropped to 24.8 million – the model has not changed her manner of posting, although the past months have seen her both date and split from rapper Machine Gun Kelly. MGK, 30, proved highly unpopular as a boyfriend choice amid Sommer's followers, although the fanbase was likely secretly glad the "RAP DEVIL" rapper was dumped on his 30th birthday. Sommer has not publicly addressed the split.

Why Her Merch Sells Itself

Sommer Ray poses outdoors in a bikini
Sommer Ray/Instagram

Sommer runs her hugely-successful Sommer Ray's Shop clothing and swim line, with the unique Gym to Swim bikinis proving popular. Instagram is Sommer's platform for promo, and the CEO goes full throttle. Earlier this year, Sommer delivered a workout to Beyonce & Jay-Z's "Crazy In Love" in her Gym to Swim bikini. She's also reminded fans that her merch is "lit" – sales seem taken care of as Sommer flaunts her mind-blowing body in her cute apparel. The profits likely earn her far more than influencing for other brands ever would.

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