Keeping Up with the Kardashians aired in 2007, and pop culture was shook up by them. They took the world by storm. There was somebody that everyone could relate too, supposidely.
They shared their world with the viewers, their lives, and as a result we've seen many fights and meltdowns. But the one thing we've always seen, until recently, was that it seemed real, unscripted, and that is definitely what drew the viewers in during their early years.
It led the family to follow their various paths, like Kim Kardashian West's shape wear and Kylie Jenner's cosmetics line.
The family grew more famous, more in the light of Hollywood, and we saw more and more tabloid scandals that outshone the family drama.