Kim Kardashian continues to build an empire, as her SKIMS shape wear line has brought in her millions of dollars. She has new seasonal releases every year, with the latest one being a collaboration with Fendi.
November 9 was the official launch date for SKIMS x Fendi. For Kim, today has already been a massive success, with the sales numbers being overwhelmingly historic.
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$1 Million In Sales Were Generated In One Minute
According to TMZ, the SKIMS x Fendi collab launched this morning, and in just one, minute, racked in $1 million in sales. Every item in this collaboration is now sold out, and is said to be the biggest launch day ever, in the history of the SKIMS brand. Prior to the launch, 300,000 people signed up to be on the waitlist, in hopes of scoring one of these high-demand items, from SKIMS and Fendi.
Items in this collection also reportedly ranged from $100-$4,200. Arguably the most popular item in this collaboration, is the $4,200 leather dress that Kim sported, at the Wall Street Journal Magazine’s 2021 Innovator Awards, last week.
“Introducing FENDI x SKIMS – a first of its kind collaboration that unites the luxury of @Fendi with the innovation of @SKIMS,” said Kim in the collaboration announcement, back on October 25. “This limited edition collection launches on November 9 at 6am PST at www.fendiskims.com. #FENDIxSKIMS”
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Kim K’s SKIMS Brand Helped Her Become A Billionaire
Back in April, Forbes confirmed that Kim had officially reached billionaire status. One of the contributing factors to this milestone, was the success of the SKIMS brand. Kim generated $780 million from October 2020-April 2021, as KKW Beauty, SKIMS, revenue from reality TV, endorsement deals, and other investments, were added in.
SKIMS was officially launched in 2019, and Kim has a majority stake in it. This spring, SKIMS was estimated to be worth $500 million, as at this point, that number has likely grown significantly. It ended up being the piece of Kim’s brand that ultimately boosted her to that billionaire mark.
Kim Is Also Trending For Her ‘SNL’ Hosting
Last month, Kim also hosted “Saturday Night Live,” and was the first Kardashian to ever host the iconic show. The episode featuring Kim, was the second episode of SNL’s new 47th season. Kim captured everyone’s attention, with her opening monologue, as it featured jokes about O.J. Simpson, her divorce from Kanye West, Caitlyn Jenner running for governor of California, and more.
In a new “Drink Champs” interview, Kanye West definitely appeared to not like Kim’s divorce joke at all. He claims that SNL forced Kim to insert that into her monologue, but insiders with SNL stated that Kim came up with her own content, with the network only adding some suggestions, into it.
Kim’s divorce from Kanye was announced in early January, and filed in mid-February. There has since been speculation that the two may reconcile, but the two have each reportedly been dating. Kim is said to be with SNL host, Pete Davidson, and Kanye is reportedly with 22-year-old model, Vinetria.