Khloe Kardashian is facing ridicule as a result of a Febreze ad appearing on her Instagram today. The 35-year-old reality star and Good American founder updated her account on Wednesday with a paid partnership post with the air-freshener brand – Khloe’s post was only a few hours old before bringing in the negative comments.
Despite the promo being for a common and low-priced household item, the Kardashian glam was all there, with the Febreze bottles featured having received a crystal-encrusted finish. Khloe herself was also looking incredibly glamorous as she posed in a no-pants look.
Khloe’s post showed three photos. The first saw the “Keeping Up With The Kardashians” star seated on her pristine bed and posing amid bottles of Febreze and plumped-up white pillows. Khloe was looking beautiful, super-fit, and nothing short of perfect as she gazed into the camera while wearing a loose white shirt with a few buttons undone.
A quick swipe to the right showed the blonde on a couch, once again surrounded by Febreze containers, with a large window backing onto mountain scenery.
The final shot showed Khloe’s glammed up Febreze bottles covered in rhinestone crystals. A photo of the star and her 2018-born daughter True was nearby.
Khloe took to her caption to let fans know more.
“? the best ever ? I’ve used @Febreze Fabric on my bed for years. Try it out and let me know what you think? ? #FebrezePartner forever! Buy my favorite scent at http://spr.ly/febrezeKbb,” she wrote.
The post is the first Febreze promo from Khloe, but not her first overall. The star famously appeared forced to remove her Flat Tummy Co. promotion in April 2019 as immense backlash saw her slammed for promoting the weight loss brand. Khloe has since returned with promos for Flat Tummy Co.
Khloe received plenty of positive comments, both from fans and famous faces including 39-year-old sister Kim Kardashian. The star’s denim line Good American also wrote: “Stunning.”
Less flattering comments did, however, come in.
Over 400 users liked the following comment.
“I can’t stop laughing at this ad.”
“how much they pay u for this ?,” one fan wrote.
“Why don’t you just wash them????” was a comment racking up over 200 likes.
Khloe’s earnings for the post were likely high. Sister Kylie Jenner made headlines last year for reportedly commanding up to $1 million per paid Instagram post. Khloe has a lower following, but her 105 million followers make her a powerhouse influencer.
Elsewhere, Khloe faced backlash as fans accused her of promoting a product they deemed to be filled with chemicals.
“They arent good for you. Breathing in carcinogens,” one fan wrote.
“Toxic filled chemical spray that’s causing all types of health issues fit humans. Are you proud promoting such toxic spray. Do your research before you use these products!!! They are harmful to you and your children!” another exclaimed.
“Can you imagine all of the chemicals you’re breathing in while you sleep? ?” saw another user echo the thought.
Khloe does not appear to have responded to the negativity.