Your early 2000’s guilty pleasure ‘Making the Band’ is coming back to MTV this year, which makes us reminisce about one of the greatest successes to come out of the show’s original run, the band Danity Kane. They were formed on the third season of the show and signed to Diddy’s record label Bad Boy Records. Their first album performed very well in the United States, but fans were ultimately left confused when Diddy kicked members Aubrey O’Day and D.Woods out of the band in season four.
This was the start of years of disagreements between the members, miscommunications, and a lack of funding for the band, as member Dawn Richard explained in a new documentary about the band that is featured on Youtube. She went on to say that Diddy never particularly believed in them or projected how successful they would be because he knew the real money was in making shows for MTV and continuing to search for bands to form. The show had so many viewers that it became his main focus to try and entertain these audiences.
With a lack of money on tour and a lack of good management from their team, it was hard for the band to function as a unit and know what the next steps were in furthering their careers. They often went on to pursue solo projects as they didn’t know what the fate of the band would be. They came back to be on one more season of ‘Making the Band’ but it wasn’t enough to help the band thrive, leading to their breakup.
In 2019, some of the band’s members announced that they would release more new music together but it did not garner the same amount of fans or attention that they initially had on their first ‘Making the Band’ season. The effects of Diddy’s lack of management or care had longterm consequences on their careers, as the girls went from being on top of the world as the first female group in Billboard history to debut their first two albums at the top of the charts, to being poorly managed and left in disarray.
— Deadline Hollywood (@DEADLINE) February 19, 2020
The new season of ‘Making the Band’ will feature Diddy’s own sons as judges and will tease the return of Laurieann Gibson who was the shows original choreographer. The goal is to find musics next biggest stars all across the country and advise them through the process of becoming a household name. Auditions were accepted via social media which is a huge difference from how the show found its talent more organically years ago. Fans on social media hope that Diddy will manage the contestants on the show with more hope and attention focused on their successful futures unlike how he handled things with Danity Kane.