Emily Ratajkowski‘s’ jaw-dropping bikini body is back on the ‘Gram. The 28-year-old supermodel and Inamorata founder was in promo mode for her popular swim and lingerie line this past weekend, appearing a new photo showing off the brand’s new merch.
Emily is a regular when it comes to promoting Inamorata – pulled-down jeans and sheer lingerie proved popular earlier this year – but the Saturday update steered clear of the studio setting seen to promote Inamorata’s polka-dot bodysuit. It was vacation vibes in this shot, and Emily looked drop-dead gorgeous.
Emily’s photo showed her posing casually as she stood with both arms resting against a balcony overlooking ocean waters and distant hills. The brunette was flaunting her insane swimsuit body in a super-tiny and high-waisted bikini in abstract earth tones – the abs that have been dubbed worthy of an Oscar were on show as EmRata swung her hips slightly and posed with closed eyes from under a hat.
Emily’s knotted bikini also featured cute ties at the waist, with the model opting for a sneaker finish. She wore white Nike footwear with the brand’s logo visible.
A caption announced new merch to come.
“Living in the Melba Set. Pre order your set online now.”
Engagement on the Inamorata account is lower than on Emily’s own – the model has 25.5 million Instagram followers – but the brand still has over half a million followers.
Fans thought that EmRata looked sensational.
“You are simply stunning!!! Where are you located at?? The water is absolutely beautiful!!!❤️,” one wrote.
“Xoxos?..beauty,” another said.
Elsewhere, comments came in over the cute swimwear.
“Woooow, i am in love with this set ❤️,” one fan stated.
Emily’s appearance on the brand’s Instagram account comes shortly after she posed in an equally tiny nude lingerie set.
Emily’s brand was profiled by Elle in February 2019. The feature saw Emily confess to having grown up with a swimwear culture in California, also saying:
“Swim has always been fun. I was always a girl who collected a million bathing suits, and I didn’t have a go-to swimwear company, and I didn’t have a go-to underwear company.”
“For me, that’s huge. You know, even just the basic slip dresses, those are harder to find than you would think. I don’t want it to be a brand where you’re like “Oh, wow. I got this one thing, and then they never made it again.” I want it to be the kind of thing where girls are like, “Oh, yeah. Inamorata, perfect. I can get that comfy cotton set.” You know?” she added.
Amid general opinions that social media can project an impossibly perfect life, Emily has spoken out.
“What I always say to people is [my Instagram] is a curated version of a character. It’s not my real life. Hopefully, young people understand that. I really try to bring that home a little bit because it’s like, I’m basically making my own magazine so to speak,” she told Byrdie.
Regardless, the model appears to channel the Insta-perfect vibe also seen by the likes of fellow models Kendall Jenner and Gigi Hadid.