Jennifer Lopez is racking up insane views thanks to a video of her playing popular casual mobile game, Coin Master. The “Hustlers” actress and superstar singer appeared on her Instagram on Wednesday to promote the game, and it looked like the video team had picked an eye-catching setting.
A million miles away from the 50-year-old’s glittering Super Bowl 54 performance, the setting for the video was a simple grocery store one. J Lo was in the produce section and behind a cart for the hilarious video, and she’s clocked an impressive 1 million views since the post went live four hours ago.
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The video was neat. It opened with J Lo doing well as she played the game in the middle of the produce aisle, with fans seeing the “Dinero” singer giggling away as she tapped on her phone.
Shoppers around J Lo were a little taken aback to see the singer and “American Idol” judge just standing in a grocery store, though. While Lopez looked glamorous in an off-the-shoulder gray sweater – a head flip also brought out the luscious locks – the setting was clearly pared-down.
A couple was included in the video.
“Is that Jennifer Lopez?” the woman asked.
“Is that Coin Master,” her male companion added.
“Is that Jennifer Lopez playing Coin Master?” the woman continued.
The couple used in the video may have appeared shocked beyond belief, but J Lo was in her element.
The video then turned to the Latina as she held her phone up to the camera, showed Coin Master on it, and spoke.
“Hi, I’m Jennifer Lopez and this is Coin Master,” the singer said, adding: “And I just attacked your village.”
The camera then swung to the womans” phone – true to her words, J Lo had popped up on the screen as having attacked the woman’s village.
The video definitely racked up views, but not all responses proved positive. J Lo had gone very promo with her caption.
“Guys, have you played @CoinMasterOfficial?!! My competitive side really comes out when I play! It’s soooo much fun!!! ?
I am so excited to announce my new collab with #CoinMaster. Join the party and Download Coin Master now for free in the App Store and Google Play ?✨ Link in Bio,” she wrote.
“You don’t really need this advertising money, do you, Jen? Lmao,” a fan replied, with over 200 users agreeing.
Meanwhile, others loved it.
“Lmao Yes Queen ! Get those coins ????,” one fan said.
Jennifer Lopez may be worth an estimated $400 million, but it looks like the star is nowhere near done when it comes to raking in the cash.
Late 2019 saw Jennifer join forces with 39-year-old reality star and makeup mogul Kim Kardashian. The two partnered up with social media giant Facebook to promote its Portal feature, with Jennifer’s fiancé Alex Rodriguez joining in.
Meanwhile, Alex has landed himself some neat endorsement earnings. The former baseball player is both chairman of and the promotional face for Presidente beer, with his ad having aired during the Super Bowl.