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Kim Kardashian West headshot, wearing off the shoulder outfit and hair down.

Fans Disgusted Following New KKW Fragrance Release

Gettyimages | ANGELA WEISS
By Nic Morales

The makeup mogul Kim Kardashian West, has created several successful businesses including KKW Beauty, SKIMS, and KKW Fragrance. The controversy and sheer number of scandals revolving around the show Keeping Up With the Kardashians, clearly has had an impact on her success. Her mother, Kris Jenner, and the drama she brings along herself, has surely made an impact on her daughter's success.

One of the most talked-about celebrities in the world, Kim Kardashian West, launches a new fragrance to her collection. Some fans were distraught, others excited. But why?

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On January 27th, West takes to Instagram to promote her new fragrance release. The post read,

“I’m so excited to announce my brand new @kkwfragrance Crystal Violet Musk – just in time for Valentine’s Day! When I was developing the new scent, I wanted to create something versatile and easy to wear."

She continues, "I went through so many versions and smelled a ton of different pairings to make sure I had the perfect scent. The Bergamot mixed with the Lavender and lush Oriental florals is such a soothing scent, it instantly makes you feel relaxed and refreshed. It’s something new and different – I can’t wait for guys to try! Shop the new fragrance Wednesday, 01.29 at 12PM PST exclusively at KKWFRAGRANCE.COM‬,”

West Accused of Being Insensitive

Kim Kardashian West posing in a black off the shoulder outfir and hair down.
Gettyimages | Dimitrios Kambouris

Although many fans of the beautiful celebrity became excited about trying the new fragrance, many feel the opposite. The recent death of the basketball superstar Kobe Bryant and his 13 year-old daughter, Gianna, calls for time to mourn, not to release new products for a business. Some of the comments read,

“We don’t give a f**ck … we lost one of the greatest and you’re tryna sell us your ‘perfume’ like… wtf,”

Another, “Tragedy hits hard for EVERYONE and this is what you post?!! Yes, life goes on BUT this completely rubbed me the wrong way!”

“Wow couldn’t even give it a rest for a full 24 hours! Nobody is thinking about buying anything at the moment! The world is sad,” another Instagram user comments.

But Not Everyone is Upset

KKW Beauty on set photo, launch for foundation. Kim Kardashian West in full stark white outfit, hair down.
Gettyimages | Presley Ann

The timing may seem insensitive, but many fans speak up in West's defense. One comment, from dianalynncarreon, reads,

"Wow people are mean. If you don’t have anything nice to say don’t post. Didn’t your mother teach you better. Haters are just jealous. Be happy for people"

Another by tweetypie41, reads, "I hate how everyone is hating on her for this. Commercials still played on TV. Everyone went to work Monday morning. It was sad tragic and too soon what happened. How can you mourn and hate at the same time. Not a good quality"

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