The Super Bowl is more like an American holiday than it is a football game. That is because it has something for everybody. Obviously, if you are a football fan you are going to be into watching the game and being entertained in that manner.
If you are not a fan of the game you are going to be looking forward to the commercials and the half time show. This year's show is one of the most highly anticipated affairs because of all of the drama that has built up. The commercials don't seem to be fairing that well.